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Announcements on TikTok for BusinessGuides on TikTok for BusinessResearch on TikTok for Business
Get all the latest news and insights from the official TikTok for Business blog.
Smart+
May 13, 2026
How to build campaigns your way with Smart+

Take control with Smart+ automation to maximize your performance results.
TikTok and WARC
December 29, 2025
WARC report: TikTok and the new creative advantage

How community signals are reshaping creative success in the age of AI
All Articles (90)
TikTok Symphony
June 22, 2026
Meet TikTok Symphony, our new Creative AI suite

Powered by generative AI, our new suite of creative solutions is designed to enhance every step of your TikTok content creation journey.
Getting started with TikTok Ads Manager
May 13, 2026
TikTok Ads Manager 101: Getting started

Follow our step-by-step guide to set up an Ads Manager account and launch your first campaign on TikTok.
TikTok One
May 13, 2026
TikTok One: Your all-in-one creative platform for successful creator marketing

As creator marketing evolves, TikTok One brings advanced AI discovery, trusted agency partners, and streamlined content tools into a single, performance-driven platform.
Smart+
May 13, 2026
How to build campaigns your way with Smart+

Take control with Smart+ automation to maximize your performance results.
agency-blog-kv1
December 29, 2025
Pitching TikTok To Your Clients – Resources for Agencies

This step-by-step guide details how agencies can help their clients get started on TikTok. Discover TikTok marketing strategies, case studies, and tools to put together the perfect pitch.
Auto Advertising on TikTok
June 03, 2025
Introducing TikTok Automotive Ads

Match high-intent buyers with the vehicle that's right for them using our all-new performance solution designed specifically for auto advertisers.
Hero image
May 09, 2025
Introducing the new Messaging Partner Specialty

The TikTok Marketing Partners Program is proud to introduce our new Messaging Specialty in Southeast Asia, recognizing our Messaging Partners who empower businesses to manage customer-facing messaging interactions.
Commerce on TikTok
March 25, 2025
Driving commerce everywhere: Maximize impact on and off TikTok

Announcing new commerce features to help your brand drive online and offline sales.
Short Video
February 20, 2025
TikTok Live Best Practices

Learn how TikTok Live helps creators and brands connect with their audience, boost engagement, and drive sales with real-time interaction. Discover proven formats, preparation tips, and best practices.
In Focus: From Shelves to Screens
January 23, 2025
In Focus: From Shelves to Screens
fashion - website visual header
December 09, 2024
Fashion Advertising on TikTok: Best Marketing Solutions for Businesses

Fashion brands can generate leads and drive sales with the right TikTok advertising approach. Explore the latest TikTok fashion marketing solutions and insights.
Short Video
November 24, 2024
TikTok Short Video Best Practices

Master short video creation and discover the best practices and a step-by-step guide for creating TikTok videos to deliver maximum engagement.