See our success stories
TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
Our success spotlight
Toyota
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
See case studyDiscover more success stories from across TikTok
Mastercard
How Mastercard Singapore used TikTok to champion autism awareness
Scaling Kredivo loan approvals efficiently with Smart+ and TikTok One
Kredivo boosts loan approvals with AI-powered Smart+ App Promotion
Ministry of Culture, Community & Youth
How TikTok's Smart+ Spark Ads enhanced MCCY's Landing Page View performance and raised volunteer engagement
Nature's Own x Energy Team
Malaysian instant food manufacturer leverages Affiliate Creatives for Ads (ACA) to achieve 311% GMV Growth on GMV Max campaign
Nestle
Driving brand awareness in multiple markets with TikTok’s Branded Missions
Sentosa
TikTok’s AI-driven Smart+ campaigns help Sentosa optimize Landing Page View (LPV) performance
SEVA
SEVA records a 57% drop in cost per lead with a Smart+ Lead Generation campaign
EZiD Singapore
Singapore-based interior renovation platform drives -25.7% lower CPA with Lookalike Audience and Lookalike Audience targeting on lead generation ads
Applecrumby x Digitor
Driving 15.5x ROAS on product sales and brand awareness for organic baby products through multi-touch approach on TikTok Shop
Mama's Choice Malaysia
Converting viewers into customers with robust affiliate and advertising strategy to achieve >5x ROAS on TikTok Shop
Habib Ya Salam
Spreading the richness of Middle Eastern lifestyle and products to Malaysian audiences through creative videos and TikTok Shop Ads
Nakama Clothing
Driving product sales amongst anime enthusiasts on TikTok with TikTok Shop Ads to achieve over 17x return on ad spend
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