기여도 분석을 사용하여 일정한 기간 동안 사람들이 광고를 클릭하거나 본 후에 취하는 행동을 파악할 수 있습니다.
Selecting the video views objective optimizes your ad for a metric called focused view, which counts a view if a user either:
Watches the ad for more than 6 seconds, which counts for our "6s focused view" metric, or for more than 15 seconds, which counts for our "15s focused view" metric.
Note: We will expand access to 15s focused view optimization for all advertisers by the end of January 2025.
Interacts with the ad, including Like, Follow, Share, Click, Hashtag Click, Music Click, Anchor Click, and Interactive Add-on Activity Click.
The bidding method for video views objective will be cost per focused view. Note: Interactions that happen within the first second of the video are not counted towards a focused view and will be excluded in billing using the video view objective. Focused view ad group frequency will be capped to under 7 times per 7 days.
Note: Interactions that happen within the first second of the video are not counted towards a focused view and will be excluded in billing using the video view objective. Focused view ad group frequency will be capped to under 7 times per 7 days.