How to use affiliate creative videos in Video Shopping Ads

Last updated: August 2024

When you create Video Shopping Ads in TikTok Ads Manager, you can use videos that an affiliate creator has authorized to share.

Before you begin

Note: This feature is currently available only for invited TikTok Shop sellers.


How to use affiliate videos in Video Shopping Ads

To use affiliate videos in Video Shopping Ads:

  1. Go to TikTok Ads Manager.

  2. Click the Campaign tab.

  3. Click Create.

  4. Select the Product sales objective.

  5. Choose TikTok Shop as the product source.

  6. Click Continue.

  7. Select Video Shopping Ads as the Shop Ads Type.

  8. Select TikTok Shop as the Product source details.

  9. Choose a TikTok Shop from the dropdown.

  10. Complete your ad group settings and click Continue.

  11. Select a product.

  12. Select the Affiliate post video source. Available affiliate videos will automatically appear in the list of videos you can choose. You can search for a specific post using the post ID. If you can't find the post you're looking for:

  13. When you're finished, click Publish.


Your Video Shopping Ads will use the authorized affiliate videos in the published campaign. You can see reporting metrics for your Shop Ads in TikTok Ads Manager.