Advertising policy resources
Sales objective
Catalog setup
Video Shopping Ads (for Catalog)
TikTok Shop Ads
Video Shopping Ads (for TikTok Shop)
LIVE Shopping Ads
Product Shopping Ads
Shop affiliate creatives
Store Promotion Ads
Tokopedia Ads
Website
Web VBO
When you create Video Shopping Ads in TikTok Ads Manager, you can use videos that an affiliate creator has authorized to share.
To use affiliate videos in Video Shopping Ads:
Go to TikTok Ads Manager.
Click the Campaign tab.
Click Create.
Select the Sales objective.
Choose TikTok Shop as the product source.
Click Continue.
Select Video Shopping Ads as the Shop Ads Type.
Select TikTok Shop as the Product source details.
Choose a TikTok Shop from the dropdown.
Note: If you can't find your TikTok Shop in the dropdown, go to the Business Center and assign your email addresses as members with full access to the advertiser accounts, shops, and TikTok accounts. Learn how to add members or partners to your TikTok Shop.
Complete your ad group settings and click Continue.
Select a product.
Select the Affiliate post video source. Available affiliate videos will automatically appear in the list of videos you can choose. You can search for a specific post using the post ID. If you can't find the post you're looking for:
Make sure the creative affiliate has turned on affiliate creatives authorization in Creator Center in the TikTok app.
Use TikTok post video source and enter video code obtained from the affiliate creator. Learn how to use an affiliate video code in Video Shopping Ads.
Select another product, or use other video sources.
When you're finished, click Publish.
Your Video Shopping Ads will use the authorized affiliate videos in the published campaign. You can see reporting metrics for your Shop Ads in TikTok Ads Manager.