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List of supported Targeting and Audience features for Global App Bundle placement

Last updated: February 2025

List of supported targeting features

  • Location

  • Language

  • Age/Gender

  • Device


List of supported custom audience features

  • Engagement

  • App Activity

  • Website Traffic


List of Targeting and Audience features not supported

  • Automatic Targeting

  • Interests & Behaviors

  • Targeting expansion

  • Spending power

  • Lookalike audiences

  • Custom audiences created from Customer File, Premium Audience, Lead Generation, Business Account, and Shop Activity.


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