TikTok Performance Ads Creative Tips Human Resources Industry Edition
View the Japanese version/日本語訳：クリエイティブTips 人材業界
1. Overview
The Creative Solutions team conducted an analysis of the top-performing creatives for TikTok performance ads within human resources industry in Japan. This analysis covers the period from March 30, 2022, to March 30, 2023, and specifically focuses on two subcategories: 'Part-time job service (App)' and 'Recruitment and career change services (Web).
The findings of this analysis are detailed below.
■ Part-time job service (App)/Recruitment and career change services (Web)
1. Features in Top Videos
*Promoting benefits
*Examples of part-time jobs
*Skit style expression
2. Elements contributing to favorable outcomes
*Video expression
*Expression to lower the hurdle
■Summary
- Comparing Favorable Factors for Part-time Jobs and Career Changes
2. Document
Please download the full report.
The Creative Solutions team analyzes effective advertising creatives by focusing on various advertising products and industries. We hope that the tips introduced in this article will help you create better advertising creatives.
