- -80%%
Smart+ CPL overall
- +9% %
Ad Recall Lift
- +41%%
Incremental Lead
Toyota
How Toyota tested Automotive Ads to drive efficiency and brand resonance.
- Automotive
- Soluzioni (4)
Scopri i nostri
Scopri le strategie, le soluzioni e i risultati alla base delle campagne TikTok di successo.
Tutti i casi di studio (47)
- 533M
video views
- 1.37M
new followers
- +31pt
uplift
FC Internazionale
Discover how FC Internazionale amplified its title celebration with a full-funnel digital media campaign, culminating in an innovative TikTok Out Of Phone activation.
- Sport
- Soluzioni (9)
- -80%
Smart+ CPL overall
- +9%
Ad Recall Lift
- +41%
Incremental Lead
Toyota
How Toyota tested Automotive Ads to drive efficiency and brand resonance.
- Automotive
- Soluzioni (4)
- +41%
average website purchase uplift
- +21%
average website engaged sessions
- +16%
average website page views uplift
Lenovo
How Lenovo boosted traffic and sales in four markets by leveraging creator partnerships across the full funnel.
- Tecnologia
- Soluzioni (12)
- +334K
new followers acquired
- 22M
unique users reached
- 4.7M
interactions generated
Lidl italia
Find out how Lidl Italia, with the support of premium products, created Lidia, a character that transformed a traditional commercial asset into a real cultural phenomenon.
- Cibo e bevande
- Vendita al dettaglio
- Soluzioni (4)
- 3x
imps
- 55%
lower cost per lead
Sky
How Sky Wifi unlocked sustainable prospect targeting with Smart+ Lead Generation.
- Telecomunicazioni
- Soluzioni (3)
- 3.4X
higher CTR
- -49%
Cost per session
- +12%
ROAS
Unieuro
How Unieuro leveraged TikTok Search Ads to efficiently capture high-intent demand, driving stronger traffic quality and improved performance across the funnel.
- Tecnologia
- Vendita al dettaglio
- Soluzioni (3)
- +95%
ROAS vs Circana Benchmark
- +26%
Sales uplift for Finish Dishwasher Cleaner Liquid
- +29%
Sales uplift for Finish Rinse Aids
Finish
Discover how Finish used TikTok Creative Exchange and a mix of In-Feed Ads and Pulse placements to engage with users.
- Home
- Soluzioni (4)
- +16%
Incremental purchases
- 9x
ROAS
- -63%
Time decrease to purchase
Versace
Discover how Versace leveraged a full-funnel approach to drive a high-impact collection launch.
- Fashion & luxury
- Soluzioni (2)
- +35%
ROAS
- -43%
CPA
- 98.5%
Incremental purchase
Diesel
Discover how Diesel boosted performance leveraging Premium Formats.
- Fashion & luxury
- Soluzioni (2)
- +22%
ROAS
- -44%
CPA
- +68%
CVR
LUISAVIAROMA
Discover how the Italian luxury retailer drives a seamless shopping experience from TikTok platform to theirs.
- Abbigliamento e accessori
- Soluzioni (3)
- +69
% lift in Ad Recall for Mutti Brand globally
- +264
% lift in Awareness for Mutti Brand globally
- +162
% lift in Brand Association for Mutti Brand globally
Mutti
How Mutti boosted its brand equity with the power of TikTok Brand Basics.
- Cibo e bevande
- Soluzioni (11)
- 4x
Recommendation
- +316
% TikTok ROI vs other media
- +2.4
% Sales uplift for the Brand Chef - Circana Geolift results
Chef
How a traditional Italian brand used TikTok solutions to reposition its products, modernize its look, and boost key metrics — from brand KPI's right through to sales.
- Cibo e bevande
- Soluzioni (13)