• 533M

  video views

• 1.37M

  new followers

• +31pt

  uplift

Discover how FC Internazionale amplified its title celebration with a full-funnel digital media campaign, culminating in an innovative TikTok Out Of Phone activation.

• -80%

  Smart+ CPL overall

• +9%

  Ad Recall Lift

• +41%

  Incremental Lead

How Toyota tested Automotive Ads to drive efficiency and brand resonance.

• +41%

  average website purchase uplift

• +21%

  average website engaged sessions

• +16%

  average website page views uplift

How Lenovo boosted traffic and sales in four markets by leveraging creator partnerships across the full funnel.

• +69

  % lift in Ad Recall for Mutti Brand globally

• +264

  % lift in Awareness for Mutti Brand globally

• +162

  % lift in Brand Association for Mutti Brand globally

How Mutti boosted its brand equity with the power of TikTok Brand Basics.

• 4x

  Recommendation

• +316

  % TikTok ROI vs other media

• +2.4

  % Sales uplift for the Brand Chef - Circana Geolift results

How a traditional Italian brand used TikTok solutions to reposition its products, modernize its look, and boost key metrics — from brand KPI's right through to sales.

• -43%

  CPA (Complete Payment) of Smart+ vs Manual Campaign

• +92%

  ROAS of Smart+ vs Manual Campaign

How Unieuro leverages TikTok's AI-powered solutions to drive cost-efficient growth and ROAS optimization.

• 2.3X

  ROI

• +8.1%

  Increase in sales

• +7.8%

  Increase in ticket value

ODStore adopted a Brandformance strategy and proved incremental offline sales with a Geolift study