List of Supported In-App Events

Last updated: September 2024

For information on supported AEO events, see About App Event Optimization.

Event Name	Description
Achieve Level	A user reaches a certain level that you have defined in your game.
Add Payment Info	A user adds their payment information, such as their address or phone number, in your app.
Checkout	A user is ready to check out an order in your app.
Complete Tutorial	A user completes a tutorial in your app.
Create Role	A user creates a role or character in your game.
Generate Lead	A user leaves valuable contact information, such as a phone number or email, in your app.
In-App Ad Click	A user clicks on an advertisement displayed in your app.
In-App Ad Impression	A user views an advertisement displayed in your app.
Add To Cart	A user adds an item to a shopping cart in your app.
Join Group	A user joins a group or team in your game.
Launch App	A user opens your app.
Loan Apply	A user applies for a loan in your app.
Login	A user logs into your app.
Purchase	A user finishes the payment process in your app.
Registration	A user registers in your app.
Search	A user searches for information, such as the name of a product, in your app.
Start Trial	A user starts a trial of the services you provide in your app.
Subscribe	A user subscribes to a channel or service in your app.
Unlock Achievement	A user unlocks a certain achievement that you have defined in your app.
View Content	A user views important content, such as a product description, in your app.

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