The TikTok marketing platform
Advertising on TikTok Ads Manager
Promote on TikTok
TikTok Business Suite
TikTok Beta Tester Program
Ad Assistant
In Promote, there are various payment methods available to you depending on whether you are creating your campaign in the TikTok app or on the web.
You can access Promote in the TikTok app from a video you want to boost or several different ways from within the app menu. Learn how to find Promote in-app.
Note: Additional mobile fees may apply for payment methods used in the TikTok app for Promote orders. You can access Promote from the web at https://www.tiktok.com/promote/web/main.
Coins are virtual items that can be purchased by TikTok users. You can buy coins with real money and use them as a way to activate Promote campaigns to boost posts. Depending on your location, you can purchase them directly from the TikTok website.
Your coin balance can be used to pay for your Promote order as long as you have a balance. Learn how to purchase and recharge coins on TikTok.
Note: The TikTok Virtual Items Policy applies.
Coins Policy for users in the European Economic Area, Switzerland and the UK.
Virtual Items Policy for users in all other regions.
You can add your credit card, debit card, bank account information, gift cards, and e-wallet as a payment method for your Promote order. Note: These payment options may vary depending on your location.
Your Promote dashboard will show the remaining budget not used from previous Promote campaigns.
After you integrate Promote with TikTok Ads Manager, you'll be able to pay for your Promote campaign using your account balance in TikTok Ads Manager. Learn how to integrate Promote with TikTok Ads Manager.
GMV Pay is a payment method you can use to simplify payments using your TikTok Shop earnings to pay for your Promote campaigns. Learn how to set up GMV Pay in Promote.
Promote location | Payment method | Additional mobile fees |
Mobile - Android | Google Pay (EU region) TikTok Coins | Yes |
Mobile - Android | Promote balance Credit card, debit card, bank transfer, e-wallet | No |
Mobile - IOS | Promote balance | No |
Mobile - IOS | Apple Pay TikTok Coins | Yes |
Web | TikTok Coins Credit card, debit card, bank transfer, e-wallet Promote balance | No |
With Promote, you can quickly boost your content for: