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TikTok is the epicenter of culture with over a billion active users.
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58% of TikTok users discover new brands and products on the platform—14% more than on other platforms.
Shopping state of mind
61% of TikTok users have made a purchase either directly on TikTok or online right away after seeing an ad on TikTok.
Unlock holiday campaign success on TikTok
Tap into big holiday trends and TikTok's powerful solutions to drive discovery, inspiration, and purchase all season.
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Drive actions and purchases
Generate higher conversion volumes at a lower cost per action by identifying users most likely to convert on your page.
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