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TikTok Brand Safety Studio

Building for the Future

Platform Integrity and Brand Growth on TikTok Join Craig Brommers, CMO of American Eagle, in an insightful conversation with TikTok leaders Khartoon Weiss, VP, Global Business Solutions, and Alicia Blum-Ross, Global Head of Youth Safety by Design.

Platform Integrity and Brand Growth on TikTok

Over 1 billion people around the world come to TikTok to create, share, and discover new ideas, interests, and connections

As regulatory discussions continue to surface, TikTok is reinforcing its leadership in platform integrity, brand safety and suitability, ensuring that both users and advertisers can confidently engage, build, and grow on the platform in 2025 and beyond.

Learn more about our dedication to security and privacy

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Strengthening security and privacy
At TikTok, we take pride in our security and privacy programs. Our teams work on tough challenges daily and come to TikTok with diverse backgrounds from a number of different sectors, including: law enforcement, banking, technology, and entertainment.

Learn more

Strengthening security and privacy
At TikTok, we take pride in our security and privacy programs. Our teams work on tough challenges daily and come to TikTok with diverse backgrounds from a number of different sectors, including: law enforcement, banking, technology, and entertainment.

Learn more

Interested in more brand safety videos?

Beyond Brand Suitability

Teen Well-Being

Election Integrity

Data & Privacy

Creator Authenticity

Industry Advice

Visit the TikTok Brand Safety Studio

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Limited Period Offer: Spend $100, Get $100 | Spend $500, Get $500 | Spend $1500, Get $1500 + 1-to-1 Expert Support

Terms & Conditions:
  1. To activate this offer, launch your TikTok ad campaign and spend according to the above mentioned tiers within 30 days from registration. Based on your advertising spend, only one of the offer tiers will be applied to your account and you can not use the free credits to avail the next tier.
  2. New registered advertisers are eligible for the offer if they fulfill the following criteria:
    1. The registered advertisers have a self-serve SMB account
    2. The new advertising account is not an Agency/Business Center created account or a TikTok Shop account
    3. Only one new advertising account under one new TikTok For Business account is eligible for this offer.
    4. Multiple advertising accounts under one TikTok For Business account, or a TikTok For Business account with an existing active advertising account are not eligible for this offer.
  3. Provided all eligibility checks are met, credit will be applied to your TikTok For Business account within 7 days - after you cross the highest spend threshold or after the spend accumulation period of 30 days.
  4. If the advertising credit is not fully utilized, it shall automatically expire by 2023/12/31.
  5. You can avail onboarding support after you setup your payment profile and get your account approved.
  6. This offer is contingent upon the advertising account being in compliance with all TikTok advertising policies and general TikTok Coupon Terms.
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