See our success stories

TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.

TikTok Success Stories

Our success spotlight

Toyota Auto Ads on TikTok

Toyota

By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.

See case study

Discover more success stories from across TikTok

Industry
Solution
Goal
Region
Business type
Total: 2027 results
Clothing & accessories

Minx

Minx thumbnail

Winning Strategy for Mega Sale Season

Minx logo
March 06, 2026
Telecommunications

T-Mobile

thumbnail

Discover how T-Mobile Poland leveraged TopView with Interactive Add-ons to smash benchmarks, achieving a 31% increase in CTR and 50% higher engagement.

T-mobile logo 128x128
March 04, 2026
Automotive

Publicis Media

Publicis Thumbnail

Learn How Publicis Media Validated TikTok’s Full-Funnel Impact for a Global Automotive Brand

Publicis Logo
March 02, 2026
Clothing & accessories

Boden

Proving the power of TikTok ads in the US through a Conversion Lift Study

Boden logo
February 27, 2026
Gaming

Triumph Arcade

Triumph Arcade

Driving 85% higher ROAS using TikTok Playables and Smart+ VBO campaigns

Triumph Arcade logo
February 27, 2026
E-commerce

Nécessaire

Necessaire

Driving measurable Amazon and DTC growth with Smart+ and a full-funnel TikTok strategy

Necessaire
February 25, 2026
Healthcare & pharmaceutical

Nordic Naturals

Nordic

Proving TikTok as an incremental growth driver beyond last-click attribution

Nordic Naturals
February 25, 2026
E-commerce

Marks & Spencer

M&S - TikTok Case Study - Thumbnail

Learn How Marks & Spencer Drove Incremental Customer Growth With Smart+ and TikTok-First Creative

M&S Logo - TikTok Case Study
February 24, 2026
Makeup & beauty

Dupes SE

VDupes SE Thumbnail TikTok SMB Case Study

Breaking into new markets with a hugely impactful campaign driven by Smart+

VDupes SE Logo TikTok SMB Case Study
February 24, 2026
Clothing & accessories

Cardina Fashion

Cardina Fashion thumbnail

Winning Approach for Mega Sale Season

Cardina Fashion logo
February 23, 2026
Clothing & accessories

boohooMAN

BHM Thumbnail

Learn How boohooMAN Boosted ROAS and New Customer Acquisition with TikTok Smart+ Website and App

BHM Logo
February 23, 2026
Retail

VERO MODA

Vero Moda thumbnail

Driving sales and search traffic across the Nordics with full-funnel campaigns.

Vero Moda
February 22, 2026

Want to see us in your inbox?

Sign up for our TikTok for Business Newsletter and get the latest and greatest on all things advertising, commerce and culture.

By clicking the "Sign Up" button, you confirm your consent to receiving the TikTok for Business Newsletter and the latest updates, news, and events from TikTok for Business. Your information will be used in accordance with our Privacy Policy. You may opt out at any time.

TikTok For Business