TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
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Celebrating Pride with Out of Phone, In-Feed Ads and Creator Partnerships

Driving qualified leads at scale with Smart+ in the Auto vertical

Becoming a leading digital agency by embracing TikTok with a content-first approach

Optimising ad performance with Smart+ in the health supplement industry

Increasing positive sentiment and reach for a beloved camera brand

Building on well-established brand love with an authentic content-driven campaign

Leveraging high-performance AI tools to drive conversions whilst lowering costs

Building trust, generating leads in the professional services sector

Adopting innovative TikTok solutions to drive conversions from new audiences

Boosting festive dinner bookings in Bali through TikTok’s Smart+ lead generation
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