- +207%
Engagement rate
- -53%
Lower cost per UGC-content created
- 10,2M
Video views
McDonald's
Increasing emotional ROI & building brand love with Branded Effect
- Żywność i napoje
- Restauracje
- Rozwiązania (6)
- +12pp
Ad Recall lift, 2x higher than TikTok benchmark (Brand Lift Study)
- +8.9pp
Awareness lift, nearly 3x above benchmark (Brand Lift Study)
- +5.6pp
Purchase Intent lift, over 5x higher than benchmark (Brand Lift Study)
Magnum Utopia
Launching new ice cream flavors with TikTok-first creativity in Poland
- Żywność i napoje
- Rozwiązania (6)
