• 4.5%

  online revenue lift

• 3.1%

  omni‑channel revenue lift

• 5.6x

  iROAS on omni‑channel

Proving TikTok’s unmatched impact in online and offline sales

• +7.2p.p.

  Ad recall

• +5.4p.p.

  Awareness

• 2nd

  best results in terms of video views and engagement rate among other branding solutions

Driving brand lift to the next level with brand suitable solution Pulse

• +8p.p.

  Ad recall

• +4.8p.p.

  Awareness

• +146%

  higher VTR 2' vs prior branding campaigns

Driving long-lasting brand awareness with brand-suitable Pulse solutions

• 4x

  higher ROAS on Smart+ campaign

• 68%

  lower CPC

• 2.6x

  higher session-to-click ratio

How Wittchen scaled performance and cut costs with Smart+ automation on TikTok

• 10.6%

  Relative lift on Awareness

• 24.5%

  Uplift on conversion amount

• 9.96%

  Uplift on conversion rate

Learn how Answear ran a full-funnel ad campaign and used Unified Lift to prove how their campaign influenced consumer behaviour and drove conversions.

• 940%

  Increase in sales value

• 759%

  Increase in sales

• 6X

  Higher return on ad spend

Promoting Komputronik to a whole new audience in Poland to boost awareness and sales in an authentic way, all while winning them the ‘Greatest Performance’ award in the TikTok Ad Awards 2024.

• +10.4%

  Ad recall

• +5%

  Awareness

Building awareness and engagement for leading Polish coffee brand Tchibo’s coffee bars with a whole new audience across the country.