• +12pp

  Ad Recall lift, 2x higher than TikTok benchmark (Brand Lift Study)

• +8.9pp

  Awareness lift, nearly 3x above benchmark (Brand Lift Study)

• +5.6pp

  Purchase Intent lift, over 5x higher than benchmark (Brand Lift Study)

Launching new ice cream flavors with TikTok-first creativity in Poland

• +14.2pp

  Ad Recall vs TikTok benchmark

• +12.9pp

  Awareness vs TikTok benchmark

• +5.7pp

  Intent uplift (Brand Lift Study)

How Magnum launched a new ice cream format with TikTok-first creativity

• +19%

  Ad Recall, 3.2x above TikTok benchmark

• 2x

  higher View-Through Rate

• +60%

  higher completion rate

Refreshing brand perception with bold TikTok-first creativity

• 4.3x

  higher 2s VTR for Top View vs Standard Feed campaigns (from 11% baseline)

• +50%

  higher 6s VTR vs Top View without add-ons

• 2.83%

  CTR, nearly one third higher than TikTok’s benchmark for Telco

Discover how T-Mobile Poland leveraged TopView with Interactive Add-ons to smash benchmarks, achieving a 31% increase in CTR and 50% higher engagement.

• +160%

  lift in sales

• No. 1

  most liked telco brand on TikTok

How Plush drove a 160% sales lift with TikTok-first creatives and influencer partnerships

• 10.6%

  Relative lift on Awareness

• 24.5%

  Uplift on conversion amount

• 9.96%

  Uplift on conversion rate

Learn how Answear ran a full-funnel ad campaign and used Unified Lift to prove how their campaign influenced consumer behaviour and drove conversions.

• +3.5%

  Ad recall

• +10 %

  6s Top Feed view through rate above benchmark

• +23%

  6s Auction view through rate above benchmark

Generating awareness and engagement for coffee brand Eduscho and its launch in Poland

• +109%

  App installs

• -52%

  Cost per install

• +16%

  Ad recall

Helping leading mobile network provider Orange Flex grow its user base amongst a whole new audience in Poland.

• 23.5%

  ad recall

• 3.9%

  lift in favorability

Launching a new product line in partnership with TikTok, driving mass awareness to increase sales.

• 50M

  brand impressions

• 52.3M

  video views

• >10K

  user generated Branded Effect videos

Raising awareness for Schwarzkopf LIVE's hair dye line with multi-market campaign.