Video editing made easy: 8 magical tools to create holiday ads

Video editing made easy: 8 magical tools to create holiday ads

November 30, 2021

TikTok For Business

Small BusinessBest Practices

After many months apart, people are ready to connect and celebrate with their friends and family this holiday season.Whether you’re new to TikTok or a seasoned user, there are lots of free and paid tools on TikTok to help inspire your next video! 

Did you know 2 out of 3 TikTok users expect to spend more than $200 on gifts this year, a 9% increase from last year?¹

Here are eight magic video tools on the TikTok For Business platform and the time it takes to get started with each. These ad and video options can help you elevate your content and create appealing, effective ads this holiday season.

1. Quick Optimization: Under 10 minutes

This free smart tool lets you create TikTok-style videos. One click automatically combines visual effects, opening frames, and music to create up to 12 unique options from a single video.

2. Holiday-themed templates: Under 30 minutes

Easily drop your photos and videos into a wide range of our video templates. This free tool for TikTok Ads Manager users lets you tap into a variety of templates with different themes, including holiday.

3. Smart Video: Under 30 minutes

Our automated creative tool adds editing and visual treatments to the photos and videos you’ve uploaded. Use this free tool to effortlessly create videos with the tap of a button.

4. Smart Video Soundtrack: Under 30 minutes

This no-cost, easy-to-use tooladds royalty-free music to the videos you’ve uploaded and automatically adjusts the levels of original audio and music so you don’t have to.

5. TikTok Video Editor: 3 - 4 hours

Our free web-based video editorgives you access to a collection of editing features to make your video stand out. You can create custom subtitles, insert TikTok-style stickers, add transitions and effects, and more.

1. Automated Creative Optimization: Under 30 minutes

This resource combines your photos, videos, and text to create high-performing advertisements. These ads are evaluated and optimized to present the best creative to your target audience.

2. Promote: 1 - 2 hours

Our newest ad product within the TikTok app lets you promote your own videos and grow your TikTok community. Choose your video, set a goal and budget, and watch your numbers grow. You’ll get insights into how your post performed, which will let you adjust posts for the next campaign.

3. Spark Ads: 3 - 4 hours

Our web-based advertising tool boosts your own organic posts or content from creators. With targeting capabilities and extensive reporting metrics, you’ll be able to reach a number of campaign objectives.

TikTok For Business has the tools to help you tell your story and grow your community—get started now. 

1. TikTok Marketing Science US Custom Holiday Survey via Suzy, June 2021, Base: US TikTok users Question #7, #8 n=357