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Creative tools that drive returns

Our creative solutions have everything you need to learn what your audience cares about, find brand-relevant content, make great videos, and version what you have.

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TikTok for Business Creative Solutions

There are many ways to get your return on creative

4 in 5

4 in 5 TikTok users say they like when brands engage with trends on TikTok

64

%

After watching creator advertising*, 64% of users said they'd buy the product

2.5

X

Increase in advertisers weekly creative asset volume since using Symphony

TikTok What-s Next 2025

2025년 동향 보고서: 이것은 마법이 아니라, 케미스트리입니다.

또는, 틱톡에서는 이를 '브랜드 케미'라고 부릅니다. 경청, 적응 그리고 변화의 균형을 의미하죠. 우리의 연간 동향 보고서는 브랜드가 내년 문화의 일부가 될 수 있도록 실행 가능한 통찰력을 제공합니다.

All you need to create at scale

Find inspiration
Create TikTok content
Prepare for launch
Evaluate performance
Symphony Assistant
Creative Center
Insights Spotlight
SymphonyAssistant

Spark TikTok ideas

Collaborate with this virtual assistant to summarize trends, create TikTok-first scripts, brainstorm creative concepts, identify creative best practices, and more.

Symphony Assistant

SymphonyAssistant
Spark TikTok ideas
Collaborate with this virtual assistant to summarize trends, create TikTok-first scripts, brainstorm creative concepts, identify creative best practices, and more.

Creative Center

CreativeCenter
High-level intel into what's trending on TikTok.
Get your next great idea for TikTok. Find the best performing ads, creation tools, and trending hashtags across regions and verticals.

Insights Spotlight

InsightsSpotlight
Premium and customizable trends and insights tool.
Identify and understand emerging trends and topics that are popular among specific user groups and industries by analyzing interests or search behavior. Coming soon.

Rare Beauty

Building a creative foundation to drive paid success.

Hyundai

Using creator marketing and a diverse array of TikTok products to engage audiences.

King's Hawaiian

Raising awareness for Slider Sundays through a diverse roster of custom #FoodTok content.

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Frequently asked questions

비즈니스 지원 센터

How many creatives should I make for a campaign?

Give your campaign more ad delivery and optimization options with diversified ad groups and different creatives. We suggest between 5-10 different creatives per ad group and 3-5 diversified ad groups per campaign. As a general rule, it is always better to use creatives with big differences, especially when testing. This is especially helpful during the ad group's exploration stage.

What is the suggested strategy to manage creative fatigue?