See our success stories
TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
Our success spotlight
Toyota
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
See case studyDiscover more success stories from across TikTok
OpenBank Content Suite
Leveraging TikTok’s Content Suite, Openbank turned organic creator stories into measurable brand success
Żabka
Driving brand lift to the next level with brand suitable solution Pulse
FitX
FitX unlocks lower-funnel success using Smart+, achieving a 67% higher conversion rate and 31% more purchases.
Tom Ford Fragrances
Capturing fragrance fans at the moment of intent, Tom Ford Fragrances leveraged TikTok Search Ads to better align with user queries and drive stronger performance with carousel ads.
Lidl Poland
Driving long-lasting brand awareness with brand-suitable Pulse solutions
Self Financial, Inc.
Leveraging Twigeo to run a geo-lift study, Self Financial saw incremental lift and decreased cost per registration.
NYBA Agency
Turning Clicks into Sold-Out Shows: How NYBA became one of the leading marketing companies for Live Entertainment through TikTok
Alinea Invest
Alinea drives subscription growth and empowers beginner investors with Smart+ iOS App Promotion Campaigns.
Hallow
Hallow amplified installs and impressions at scale by leveraging TikTok’s Smart+ iOS App Promotion campaigns during a key seasonal moment.
Skittles
Celebrating Pride with Out of Phone, In-Feed Ads and Creator Partnerships
Land Rover Romania
Driving qualified leads at scale with Smart+ in the Auto vertical
M.A.C. Cosmetics
From search to sale, M.A.C. Cosmetics proves that TikTok Search Ads can help turn beauty inspiration into conversions and measurable results.
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