See our success stories
TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
Our success spotlight
Toyota
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
See case studyDiscover more success stories from across TikTok
Tom Ford Fragrances
Capturing fragrance fans at the moment of intent, Tom Ford Fragrances leveraged TikTok Search Ads to better align with user queries and drive stronger performance with carousel ads.
Self Financial, Inc.
Leveraging Twigeo to run a geo-lift study, Self Financial saw incremental lift and decreased cost per registration.
NYBA Agency
Turning Clicks into Sold-Out Shows: How NYBA became one of the leading marketing companies for Live Entertainment through TikTok
Alinea Invest
Alinea drives subscription growth and empowers beginner investors with Smart+ iOS App Promotion Campaigns.
Hallow
Hallow amplified installs and impressions at scale by leveraging TikTok’s Smart+ iOS App Promotion campaigns during a key seasonal moment.
Skittles
Celebrating Pride with Out of Phone, In-Feed Ads and Creator Partnerships
Land Rover Romania
Driving qualified leads at scale with Smart+ in the Auto vertical
M.A.C. Cosmetics
From search to sale, M.A.C. Cosmetics proves that TikTok Search Ads can help turn beauty inspiration into conversions and measurable results.
Short Commerce
Becoming a leading digital agency by embracing TikTok with a content-first approach
Lactiv
Optimising ad performance with Smart+ in the health supplement industry
Panasonic X Digital Voices
Increasing positive sentiment and reach for a beloved camera brand
Old El Paso x Digital Voices
Building on well-established brand love with an authentic content-driven campaign
Want to see us in your inbox?
By clicking the "Sign Up" button, you confirm your consent to receiving the TikTok for Business Newsletter and the latest updates, news, and events from TikTok for Business. Your information will be used in accordance with our Privacy Policy. You may opt out at any time.
