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case studies

Success Stories on TikTok for Business
Discover the strategies, solutions and results behind successful TikTok campaigns.
Hormel Foods
  • 10.9%

    Ad Recall lift

  • 5.0%

    Awareness lift

  • 4.0%

    Purchase Intent lift

April 21, 2026
Hormel Foods

Partnering with TikTok and Instacart to seamlessly connect discovery to purchase during the playoff and Big Game window
Golf Orbit
  • 3%

    click-through rate

  • 75%

    of users watched at least one in-game ad

  • 100%

    achieved target D0 ROAS bid

July 06, 2026
TapNation: Golf Orbit

Unlocking monetization at scale with TikTok Growth Max for Mini Games
All Case Studies (1948)
Bitaksi Cover Image TikTok SMB Case Study
  • +205%

    more SKAN installs

  • +44%

    lower average CPI

  • 3x

    more monthly installs

September 10, 2026
Bitaksi

Scaling Turkey's largest taxi hailing company through a tactical Smart+ campaign
Polpharma Starazolin Blue Light THUMBNAIL
  • +14.6%

    Ad recall

  • +10.9%

    Awareness

  • +5.8 %

    Intent

September 09, 2026
Polpharma

Protecting eye health and driving purchase intent with TikTok Creative Exchange
CATS
  • 2.5X

    more creatives served

  • +7%

    budget spendability

  • 31%

    uplift on Day 0 ROAS

September 04, 2026
CATS: Crash Arena Turbo Stars

Driving scalable growth through creative automation and smarter campaign optimization
Westwon
  • 45X

    faster ad creation

  • 680+

    ads created in under one hour

  • 34+

    hours saved

September 03, 2026
Westwon

Scaling TikTok ad creation with TikTok for Business MCP
RBCxTikTok CaseStudy YYA-Hopecore 1366x450 Image1-Expanded
  • 27.3%

    Lift in Ad Recall vs campaign benchmarks

  • 28%

    Higher TopView VTR vs. benchmarks

  • 6.4%

    Lift in Brand Favourability

August 28, 2026
RBC

Inspiring consideration for a new demographic with TopView, Top Feed and Creators
adidas banner
  • 120M

    Total Views

  • 622K

    Install Volume

  • 5X

    ROI

August 27, 2026
adidas

Winning White Friday by Connecting Digital and Retail Through a Unified Brand Experience
Sharbatly Fruit Cover Image TikTok SMB Case Study
  • 28.6%

    ROAS increase

  • 245.7%

    CTR increase

  • 45.4%

    increase in conversions

August 19, 2026
Sharbatly Club

Sold out products, achieved with Spark Ads and Smart+
Cymbiotika banner
  • 26K+

    new customers

  • 28K

    orders in 5 months

  • 350+

    orders a day

August 18, 2026
Cymbiotika

Optimizing supplement sales with GMV Max
Top Secret Cover Image TikTok SMB Case Study
  • 320k

    revenue (PLN)

  • 821%

    ROAS

  • 15k+

    adds to cart

August 17, 2026
Top Secret

A highly successful introduction to TikTok advertising, achieving outstanding ROAS
Torfs Cover Image TikTok SMB Case Study
  • 22%

    ROAS increase

  • 8%

    growth in purchase rate

  • €3.5

    cost per purchase

August 17, 2026
Torfs

Achieving continuous growth with a full-funnel strategy powered by AI
RADDAD Social Preview Image TikTok SMB Case Study
  • 67M+

    video views in 10 days

  • 12

    ROAS

  • 2.9%

    CTR

August 17, 2026
RADDAD

Capitalising on seasonal summer demand to drive sales for innovative heat protection products
Topicals
  • 3.7X

    uplift in Amazon revenue

  • 460%

    increase in GMV Max investment

  • 3X

    halo total ROAS uplift

August 12, 2026
Topicals

Proving the cross-channel value of GMV Max and driving Amazon revenue up 3.7X