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Increase sales

Grow your business

Reach new customers and increase business sales in the place where global shopping trends are born.

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$2,400

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How TikTok helps you increase business sales

Storefront

The essential storefront

65% of TikTok users have followed or made a purchase from a brand they found through TikTok.

Source
Game

Get game-changing results

In the past year, 44% of TikTok users discovered something on the platform and immediately went to buy it.

Source
Shopping

Shopping state of mind

TikTok users are 1.5x more likely to immediately go out and buy something they discovered on TikTok compared to other platforms' users.

Source

Video ads that get people shopping

Shop Ads
Video Shopping Ads
Spark Ads

Drive the right customers to your TikTok Shop

Supercharge sales with smart, simple solutions that combine powerful targeting and audience insights to reach shoppers more likely to buy through your shopping ads.

Shop Ads

Drive the right customers to your TikTok Shop
Supercharge sales with smart, simple solutions that combine powerful targeting and audience insights to reach shoppers more likely to buy through your shopping ads.

Learn more

Video Shopping Ads

Take users from For You to checkout
Scale product sales with personalized product recommendations, creative solutions and catalog-exclusive features, leveraging video ads for maximum impact.

Learn more

Spark Ads

Tap into the TikTok community
Combine the reach and impact of paid ads with the authenticity of organic content to foster connections, enhance performance, and grow your business.

Learn more

Tips for TikTok success

Fuel growth with data connections

Custom Audience

Behaviors

Skincare
User for 1 year
Eco Conscious
Beauty

Set up safe, reliable data connections and link your catalog to serve up the right products to the right customers at the right time. Implementing these best practices are essential for optimizing your TikTok shop and can increase business sales substantially.

Learn more

Take cues from creators

Gain insights with surveys

Creative ad content that drives sales

Hold attention with stimulation

Stimulate your audience's senses to keep them engaged with music, dynamic transitions, movement, text overlays and emojis.

Check out creative tools

Connect with TikTok shopping trends

Think TikTok-first

Sales growth success stories

PRISM+

The Singaporean electronics brand achieved 10X growth in monthly average sales on TikTok Shop by consistently experimenting with different ad formats.

See case study

HolySmile

The teeth whitening brand achieved a 50% lower CPA and 30% decrease in CPA by boosting authentic creator content with Spark Ads and Instant Page.

See case study

Silk & Snow

Leading premium mattress, bed frame, and bedding brand Silk & Snow weaved performance success— including a 60% lift in ROAS— using Spark Ads, High Spending Power targeting and Events API.

60%

Lift in ROAS

37%

Lower CPA

See case study

More ways TikTok can help grow your business

Generate leads

Drive engagement

Expand your reach

Attract new customers

Promote your app

Boost conversions

Additional resources

rocket in CTA comp in How it works page
Ready to increase sales with TikTok?

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Limited Period Offer: Spend $100, Get $100 | Spend $500, Get $500 | Spend $1500, Get $1500 + 1-to-1 Expert Support

Terms & Conditions:
  1. To activate this offer, launch your TikTok ad campaign and spend according to the above mentioned tiers within 30 days from registration. Based on your advertising spend, only one of the offer tiers will be applied to your account and you can not use the free credits to avail the next tier.
  2. New registered advertisers are eligible for the offer if they fulfill the following criteria:
    1. The registered advertisers have a self-serve SMB account
    2. The new advertising account is not an Agency/Business Center created account or a TikTok Shop account
    3. Only one new advertising account under one new TikTok For Business account is eligible for this offer.
    4. Multiple advertising accounts under one TikTok For Business account, or a TikTok For Business account with an existing active advertising account are not eligible for this offer.
  3. Provided all eligibility checks are met, credit will be applied to your TikTok For Business account within 7 days - after you cross the highest spend threshold or after the spend accumulation period of 30 days.
  4. If the advertising credit is not fully utilized, it shall automatically expire by 2023/12/31.
  5. You can avail onboarding support after you setup your payment profile and get your account approved.
  6. This offer is contingent upon the advertising account being in compliance with all TikTok advertising policies and general TikTok Coupon Terms.
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