Embracing the joy of Ramadan together

During Ramadan, TikTok becomes a hub for shared traditions, heartfelt connections, and everyday celebrations. Download the 2025 Ramadan Playbook to unlock exclusive audience insights and creative tips that will help drive sales for your business.

Download the 2025 Ramadan Playbook

SMB META Ramadan EN Hero Module

Seize the Ramadan opportunity on TikTok

68

%

Of consumers actively search for diverse Ramadan related content on TikTok

2.5

X

More watch time per video content on TikTok during Ramadan

1 in 2

Users made a purchase after seeing Ramadan content on TikTok

Elevate your Ramadan campaign with TikTok's creative essentials

Unlock the Ramadan opportunity

TikTok offers the perfect platform for small businesses to thrive during Ramadan.

Creative made simple

Supercharge your sales with our products

Create your Ads Manager account

Setting you up for success this Ramadan

Create meaningful success with TikTok during Ramadan

Download the 2025 Ramadan Playbook

Master the art of best practices

Gain access to our exclusive creative tips to ensure your campaigns stand out this Ramadan.

Build better, smarter campaigns

Unlock SmartCampaigns, our AI-powered automation solution that enables businesses to efficiently maximize their returns.

Unlock your Ramadan blueprint to success

Boost sales and amplify your brand’s visibility this Ramadan with our early-planning checklists.

How businesses are generating results on TikTok during Ramadan

CWDA

The Children with Disability Association (CWDA) drove website traffic to increase charitable donations. Using Spark Ads as its main format, CWDA was able to connect with new audiences by creating impactful, authentic content that tells real stories.

22M

Video views

75K

Profile visits

52K

Favorites

Oud Alyafie

Aiming to boost followers and engagement, Oud Alayfie used Spark Ads to amplify organic posts, collaborating with creators and using automated targeting in KSA.

14.7K

New followers

.21 SAR

Cost per follow

6.97%

Increase in followers

Bostani Chocolatier

To spotlight their Eid gourmet collection, Bostani Chocolatier launched a vibrant TikTok campaign, bringing audiences into a world of indulgent chocolate with in-house videos that featured trending music and relatable, everyday settings.

+15%

Web traffic

+20%

Sales

+35%

Followers

Resources to help you win the upcoming Ramadan occasion

TikTok Creative Center Resources

TikTok Creative Center

Your one-stop creative solution for TikTok.
TikTok Fundamentals Guide

TikTok Fundamentals

A step-by-step plan to lead your next customers straight to you on TikTok.
Smart+ Campaigns TikTok

Smart+ Campaigns

Maximise business outcomes with TikTok's AI-powered performance solution.
Ramadan Pathing
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