TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
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FitX unlocks lower-funnel success using Smart+, achieving a 67% higher conversion rate and 31% more purchases.

Hallow amplified installs and impressions at scale by leveraging TikTok’s Smart+ iOS App Promotion campaigns during a key seasonal moment.

Optimising ad performance with Smart+ in the health supplement industry

Intake Breathing scales performance and boosts efficiency with Smart+ Catalog Ads.

MaryRuth’s maximizes efficiency and scales website conversions with Smart+ Catalog Ads

Unilever Dove's Foaming Body Wash campaign boosted product awareness with an interactive game filter and challenge-driven BMBE format

Vaseline Lip Therapy Campaign: Driving 3,600% ROAS with a Full-Funnel TikTok & Olive Young Strategy

Achieving exceptional business growth with GMV Max

Boosting customer conversations with automated TikTok Direct Messaging Ads and creative optimisations

Learn how a health and beauty services platform leveraged full-funnel TikTok campaign to drive 13% uplift in conversion rate

Turning Content into Commerce at Scale with TikTok Shop

A highly efficient ads strategy delivering successful results for a popular beauty brand
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