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Driving commerce everywhere: Maximize impact on and off TikTok

Driving commerce everywhere: Maximise impact on and off TikTok

Announcing new commerce features to help your brand drive online and offline sales.

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See what else is happening on TikTok

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Total: 189 results
Research & insights

Unlocking TikTok's True ROI: Insights from a Nordic ECommerce Study

In the dynamic world of digital marketing, understanding the real impact of your advertising efforts is crucial. A recent study conducted in collaboration with TikTok, the digital agency Precis, and the measurement platform Alvie sheds light on how traditional attribution models may significantly undervalue TikTok's contribution to e-commerce success.

Precis social
Partners, Solutions June 10, 2025
Announcements

Introducing Smart+

Maximise business outcomes with TikTok's AI-powered performance solution

Smart Plus on TikTok for Business
Solutions June 09, 2025
Announcements

Make Every View Count: Reveal the Full Impact of TikTok on ROI with Media Mix Modeling

TikTok continues to grow its portfolio of measurements solutions to uncover the insights that maximise media efficiency and impact.

Media Mix Modeling on TikTok for Business
Partners June 03, 2025
Announcements

Introducing TikTok Automotive Ads

Match high-intent buyers with the vehicle that's right for them using our all-new performance solution designed specifically for auto advertisers.

Automotive Ads on TikTok
Solutions June 03, 2025
Announcements

Creativity pays dividends: Effective creative on TikTok drives long-lasting impact for brands

New research reveals how impactful first impressions, joyous content and early branding are the keys to driving higher 'Return on Creative'

TikTok Academy Certification Study Guide
TikTok For Business May 05, 2025
Guides & how-to's

2025 TikTok Fashion Playbook: Marketing for Small and Medium Businesses

Explore data-backed strategies and creative tips tailored to help fashion SMBs thrive on TikTok.

2025 Fashion Playbook Image TikTok SMB
Trends, Solutions, Creators, Partners April 29, 2025
Guides & how-to's

How do you become a winner in the AI revolution?

As AI continues to reshape our world, the key to staying ahead isn’t just about mastering new tools - it’s about staying true to yourself. At TikTok’s Top Table event in Stockholm, trend expert Nicklas Hermansson shared how creativity, personal taste, and mindful content choices will define the winners of the AI era.

Nicklar-social-image
Trends April 10, 2025
Announcements

Introducing TikTok Academy

The official TikTok learning destination for marketers and agencies.

TikTok Academy
Creators, Community, Trends March 19, 2025
Research & insights

The New Eye Level: Discover what ‘Buy Level’ means for CPG brands on TikTok

Read to discover how the consumers of today use TikTok and what that means for your CPG brand.

The New Eye Level: Discover What ‘Buy Level’ Means for CPG Brands on TikTok
TikTok For Business March 13, 2025
Guides & how-to's

TikTok Live Best Practices

Learn how TikTok Live helps creators and brands connect with their audience, boost engagement, and drive sales with real-time interaction. Discover proven formats, preparation tips, and best practices.

Short Video
Solutions February 20, 2025
Guides & how-to's

Hop into Spring: An SMB Guide to Acing Easter on TikTok

Unlock the power of TikTok this Easter—where content inspires action.

2025 Easter Image TikTok SMB
Creators, Trends February 21, 2025

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