Articles
Blog

Explore featured articles

Get all your TikTok for Business news, guides, reports and more—hot off the presses.

f32a7604700e502d94d72dc658931ca1

Our top story

SMB Summit

TikTok Takeoff: Small Biz Summit

It's National Small Business Month! There's never been a better time to join the thriving community of 7 million businesses growing with TikTok. That's why we're inviting you to join us at TikTok Takeoff: Small Biz Summit!

Learn more

See what else is happening on TikTok

Category
Topic
Business type
Total: 176 results
Guides & how-to's

To SMBs, With Love: Grow Your Brand this Valentine's Day on TikTok

Turn Valentine’s Day into a time of sales and brand love with TikTok’s tips for SMBs.

ec8efb7e99063c42e6c2b118d5183ae3.beauty-playbook
TikTok For Business December 20, 2024
Announcements, Guides & how-to's, Research & insights

From Trends to Triumphs: The Viral TikTok Campaigns of 2024 You Need to Know About

Take inspiration from the 2024 winners of the TikTok Ad Awards, which celebrate the campaigns that really tapped into TikTok's community, creativity and trends to inspire joy and create cultural moments.

TikTok Ad Awards social
Case studies November 28, 2024
Guides & how-to's

TikTok Short Video Best Practices

Master short video creation and discover the best practices and a step-by-step guide for creating TikTok videos to deliver maximum engagement.

Short Video
Solutions November 24, 2024
Article

TikTok Trends Digest: Find Your Tribe

We know about the importance of tapping into communities on TikTok, but which trending tribe fits your brand best? Take our quiz to find out.

TikTok Trends Digest
Trends November 25, 2024
Research & insights

The Brains Behind your Favourite TikTok Campaigns

We look at the ideas behind viral campaigns and explore the value for brands to have people within their teams who are genuine users and lovers of TikTok.

TikTok Trends Digest
Trends November 25, 2024
Article

Taking you behind the biggest TikTok trends of 2024

We speak to the creative minds behind the biggest trends on the platform, uncovering the stories behind their viral moments and the reasons why brands should collaborate with creators who just get TikTok and understand their own niche audience.

TikTok Trends Digest
Trends November 22, 2024
Guides & how-to's

Safety and security on TikTok

Everything you need to know about TikTok's approach to safety, privacy and transparency.

Safety on TikTok 2024
Brand Safety November 19, 2024
Announcements

Announcing the UK winners of the TikTok Ad Awards 2024!

Last night, in a dazzling ceremony held in London, the TikTok Ad Awards 2024 celebrated the standout brands and agencies across the UK that are setting the standard for creative, high-performing campaigns on TikTok.

TikTok Ad Awards social
Case studies, Events November 11, 2024
Guides & how-to's

Why surreal chaos is taking over TikTok – and what it means for your brand

In the fast-paced world of TikTok content, brands are finding success by embracing surreal, offbeat and visually chaotic content strategies. Find out how to make this trend your own.

Surreal Chaos TD
Trends October 31, 2024
Guides & how-to's

Supercharge your Holiday Campaigns: TikTok Tips for SMBs for Black Friday and Cyber Monday

Unlock the opportunity to grow your brand and drive visibility this holiday season.

BF CM Image TikTok SMB
TikTok For Business October 31, 2024
Guides & how-to's

Level Up your Advertising: How SMBs Can Win Big on TikTok During Q5

Make the most of the Q5 Opportunity on TikTok, when gifting turns into shopping.

Q5 Header image TikTok for Business
TikTok For Business October 30, 2024
Guides & how-to's, Research & insights

3 ways to rev up your automotive ads on TikTok

We analysed 200 best-in-class TikTok videos and surveyed 7500 TikTok users across 5 markets to discover the three main principles auto brands can use to produce creative that really drives results.

2024 Vertical Marketing Blog Assets AUTO3
Solutions, Perspectives, Trends October 20, 2024

Want to see us in your inbox?

Sign up for our TikTok for Business Newsletter and get the latest and greatest on all things advertising, commerce and culture.

By clicking the "Sign Up" button, you confirm your consent to receiving the TikTok for Business Newsletter and the latest updates, news, and events from TikTok for Business. Your information will be used in accordance with our Privacy Policy. You may opt out at any time.

TikTok For Business