Drive CPG sales and build brand love with TikTok
Get started
Why advertising here works
Get game-changing results
Our product suite enables always-on engagement that delivers 2x greater ROAS vs media average.
Shopping state of mind
3 in 4 TikTok users make the majority of household purchase decisions for CPG products.
Be discovered
TikTok is the fastest-growing channel for product discovery, with 15% of product discoveries beginning on TikTok.
Perfect your product launches on TikTok
Get everything you need to launch a successful CPG campaign – from tools and resources to deep insights – and maximize your results.
Get the playbook
"TikTok has been a game-changer for our business, fuelling remarkable growth in views and revenue."
Solutions for every CPG campaign
Maximise your TikTok Shop's total ROI
Automate your TikTok Shop campaigns with this AI-powered solution designed to maximise gross merchandise value and ROI. Simply choose the products, creative and budget, and GMV Max will take care of the rest.
GMV Max
GMV Max
Learn more
