TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
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Leveraging TikTok Shop's halo effect to significantly extend incremental performance and drive sales.

Waldo’s proves through GeoLift that TikTok Branding drives real sales impact.

How BLIK used episodic storytelling on TikTok to boost brand recall among Gen Z

Boosting Black Friday sales with Smart+ Catalog Ads on TikTok

Unlocking full funnel efficiency for TikTok Shop with new consideration audiences from Consideration Ads

Learn How Sephora UK Drove ROAS with a TikTok Search Ads Strategy

TikTok enabled Carrefour to significantly improve efficiency through seamless Web-to-App integration

Raising awareness for a growing brand on TikTok with a content-driven approach

Boosting sales, raising brand perception, and reaching new audiences with GMV Max

Combining premium placements with meaningful education to drive purchase intent.

A tactical content-driven campaign leveraging TikTok's GMV Max Automations

Driving target frequency while maintaining efficient CPMs
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