See our success stories

TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.

TikTok Success Stories

Our success spotlight

Toyota Auto Ads on TikTok

Toyota

By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.

See case study

Discover more success stories from across TikTok

Industry
Solution
Goal
Region
Business type
Total: 1851 results
E-commerce

CHECK24

Transforming fan passion into a viral movement on TikTok during Euro 2024

septiembre 09, 2025
Telecommunications

fraenk

fraenk thumbnail

Building trust with users on TikTok and outperforming benchmarks through a Smart+ full-funnel approach

fraenk logo
septiembre 08, 2025
Clothing & accessories

Reserved

Reserved thumbnail

How Smart+ Web & App Optimization helped Reserved achieve success in their spring campaign.

Reserved logo
septiembre 05, 2025
Makeup & beauty

Republic Cosmetics Shopping Week

Republic Cosmetics Shopping Week

Uncovering TikTok’s true impact on performance and brand growth during Shopping Week Mexico

Republic Cosmetics Shopping Week
septiembre 06, 2025
Makeup & beauty

Makeup Mekka

MM thumbnail

Learn How Makeup Mekka Unlocked TikTok’s True Value with Holistic Attribution

MM logo
septiembre 03, 2025
Food & beverage

Pringles

Pringles Thumbnail

Learn How Pringles Leveraged a Branded Effect to Raise Awareness and Engagement

Pringles logo
septiembre 03, 2025
Food & beverage

Ben & Jerry's

ben & jerry's thumbnail

Bringing TikTok to the streets by extending to DOOH screens helps drive real-world results

ben & jerry's logo
septiembre 03, 2025
Healthcare & pharmaceutical

Unilever Vaseline

unilever-vaseline thumbnail

Vaseline Lip Therapy Campaign: Driving 3,600% ROAS with a Full-Funnel TikTok & Olive Young Strategy

unilever-vaseline logo
septiembre 01, 2025
Food & beverage

ZED Candy

ZED Candy Thumbnail ​TikTok SMB Case Study

Launching a new product for an established candy brand across multiple TikTok profiles​

ZED Candy ​TikTok SMB Case Study
agosto 31, 2025
E-commerce

Skinfleek

Skinfleek Thumbnail

How skinfleek used Smart+ to lower CPA and boost ROAS

Skinfleek logo
agosto 31, 2025
Financial services

Sejfa

Sejfa Thumbnail

Learn How Sejfa Won Attention on TikTok

Sejfa Logo
agosto 28, 2025
Makeup & beauty

kathy amrez thumbnail

Achieving 12% growth in conversions with TikTok Instant Messaging Ads

Kathy amrez logo
agosto 28, 2025

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