See our success stories
TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
Our success spotlight
Toyota
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
See case studyDiscover more success stories from across TikTok
Samsung
Combining a best-in-class shop experience with creator-led content and full-funnel advertising, Samsung turns TikTok Shop into a scalable discovery commerce engine for high-end tech products.
Weleda
Unlocking a new stage of the funnel, Weleda becomes the first Swiss brand to leverage TikTok Consideration Ads, driving consideration among users familiar with its products.
LVM Insurance
Sparking relevance in a category often overlooked by younger audiences with a mix of brand and creator-led content delivered through premium TikTok placements.
EDEKA
Leveraging TikTok Consideration Ads to bridge the gap between awareness and action while also setting a new standard for grocery marketing.
Samsung
Combining real-world activation with in-app promotion and TikTok creator content on the LIVE Feed, Samsung sets a new benchmark for hybrid marketing.
McDonald's
By tapping into TikTok One Partner Exchange, McDonald’s boosted Gen Z ad recall, grew awareness, and lifted purchase intent.
Vinted
Reimagining second-hand shopping by engaging UK creators and generating over 21 million impressions on TikTok.
VILSA X Peak Value
A high-impact brand campaign leveraging various TikTok ad formats
Samba TV
Demonstrating TikTok's impact on German viewership with Samba TV as a new measurement partner.
FitX
FitX unlocks lower-funnel success using Smart+, achieving a 67% higher conversion rate and 31% more purchases.
Triumph
Turning Valentine's Day into one of Triumph's most efficient sales moments with TikTok's Smart+ solution.
Tom Ford Fragrances
Capturing fragrance fans at the moment of intent, Tom Ford Fragrances leveraged TikTok Search Ads to better align with user queries and drive stronger performance with carousel ads.
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