Commerce solutions

Catalog Ads

Reach the right shoppers with the right products, every day.

Catalog Ads

What benefits do you get with Catalog Ads?

Always on

Always-on sales

Reach new and retarget existing audiences with intent to purchase

Personalization

Personalized experience

Match the most relevant content to shoppers based on their preferences and behaviors

Omnichannel

Omnichannel growth

Drive sales everywhere your customer is: your website, app, or in retail

How it works

Unleash the power of your catalog at scale

Simply upload your product catalog and integrate your data connections to start creating dynamic, always-on campaigns that drive measurable results.

Get started

From discovery to purchase

64

%

of TikTok users have made a purchase from seeing advertisements or shoppable content on the platform

3 in 4

shoppers on TikTok agree that TikTok is the go-to place to discover new brands and products

78

%

of users are likely to make a purchase from the brand after seeing a Catalog Ad

Frequently asked questions

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Have more questions about Catalog Ads?

Here are some of the most commonly asked questions about Catalog Ads. But if there’s something else you’re looking for, feel free to visit the TikTok Help Center for more information.

What do I need to use Catalog Ads?

What creative formats do Catalog Ads offer?

I already work with a commerce partner. Are there any integration opportunities using my existing solution?

How can I run a Catalog Ads campaign?

Manual or Automated: What campaign type do you recommend?

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