Awards
The TikTok Awards 2022 | Nordics Shortlist
This year, for the first time, TikTok is launching The TikTok Awards in the categories "Greatest Creative", "Greatest Performance" as well as the overall "Greatest TikTok" award to brands and agencies in the Nordics.
A top-class jury of marketing professionals and creators from agencies and brands will decide on the winners that will be presented on 16 November at the Nordic Awards ceremony in Stockholm. The Greatest TikTok award comes with $50,000 in advertising credit, and the other two awards each come with $25,000 in advertising credit. In addition, the Greatest TikTok winner will get to fly to the European Grand Prix at the end of November for the chance to become the best of the best.
The TikTok Awards Nordics jury includes:
Rasmus Bjurström, Managing Director, Forsman&Bodenfors
Michaela Bognäs, Media & Customer Experience Manager, McDonald's
Nicole Kavander, Founder, All of Us
Carl-Magnus Hygrell, Managing Director, Creed Media
Lars Eia Kirkholm, Byråleder, JCP Nordic
Rebecca Eliasson, Nordic Digital Media & Advocacy manager, L'Oréal Group
Johan Mirch Peiris, ex Global Creative Director, Daniel Wellington
Anna Olivemark, Head of Content, NORD DDB
Maria Kuutsa, Head of Social & Content \ Partner, TBWA\Helsinki
Liam Kalevi, CreatorArash Gilan, CEO, Viva Media
Maria Christina Sega, Art Director, Virtue Worldwide
Nicklas Hermansson, Founder, NomoFomo
Shortlisted entries in The TikTok Awards, Nordics
Greatest Performance Nordics
BEYOND11 | Girl Talk and Rødovre Centrum
University of Oslo | Universitetet i Oslo
NORD DDB Stockholm | McDonald's Sweden
Bright Mind Agency | KFC Sweden
First Lady Agency | The Keep Sweden Tidy Foundation - Håll Sverige Rent
Greatest Creative Nordics
Thrilled | Pågen
TBWA\Helsinki | Whim
Forsman Bodenfors Daily | Netflix
NORD DDB Stockholm | McDonald's Sweden
The categories
The Greatest TikTok celebrates the brands that embody entertainment on the platform, fully embracing TikTok's mission to "inspire creativity and bring joy." It's awarded to the brand that best tapped in to TikTok's community, culture and creativity, and felt the most inherently TikTok.
The Greatest Creative celebrates the brands that dare to push the boundaries of creativity on TikTok and embody our golden rules for success on the platform: turn up as your authentic self, forget about crafting the perfect post, and bring joy to everything you do.
The Greatest Performance celebrates the measurable impact of great creative work, highlighting brands who leveraged TikTok to drive top-notch tangible business results. It's awarded to campaigns that unlocked significant reach or influenced consumer behaviour in an innovative way to meet specific marketing objectives.