Business Help Center

    TikTok Advertising Policies

    Senast uppdaterad: April 2025

    TikTok advertising policies

    Read the following articles to learn about our advertising policies.

    • Ad Format and Functionality

    • Adult Content

    • Alcohol

    • Animals and Environment

    • Dangerous Products or Services

    • Deceptive Practices

    • Discrimination, Harrassment, and Bullying

    • Financial Services

    • Gambling and Games

    • Healthcare and Pharmaceuticals

    • Intellectual Property Infringement

    • Misleading and False Content

    • Other Products and Services

    • Politics, Culture, and Religion

    • Teen Safety and Wellbeing

    • TikTok After Conversion Experience Policy

    • Violence and Dangerous Activities

    • Weight Management


    TikTok advertising policy resources

    Read the following resources to learn more about our advertising policies.

    • About TikTok Advertising Policies for Promote

    • Advertiser Account Policy

    • Advertising on TikTok - First Things to Note

    • Branded Content Policy - Market-specific Requirements

    • Data Collection Standards

    • Government Agency Advertisers

    • Housing, Employment, and Credit ("HEC") Ad Policy

    • Industries with Certificate Requirements - SEA and NEA

    • Intellectual Property Infringement Rules for Ads

    • Market-specific requirements for ad approval

    • Non-Governmental Organization (NGO) and Non-Profit Organization (NPO) Advertisers

    • Regional Self-Regulatory Ad Codes for the European Union

    • State-Affiliated Media Advertisers

    • TikTok Advertiser Tools and Related Terms Overview

    • TikTok Ad After Conversion Experience Management Guidelines



    Logga in för en personlig upplevelse
    Registrera dig
    Resurser
  • TikTok Shop Academy
  • TikTok Help Center
  • TikTok Academy
  • TikTok for Business
  • Creative Center
  • Villkor och policyer
  • Integritet
  • ©2025 TikTok For Business