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Adding a Partner to your Business Center is a great way to improve cooperation, save time, and take full advantage of TikTok for Business. A partner is another business you work with to manage and build TikTok campaigns. Partners can be businesses like creative agencies, media planners, or other organizations you collaborate with, and become a partner in your Standard, or Enterprise Business Center.

Note: Organizations may want to become TikTok Business Center Partners when they start managing multiple accounts and assets including ad accounts, TikTok Pixels, Audiences, Catalogs, Shops and more. When you add a Business Center as a Partner Business Center, you can select the accounts and assets you'd like this partner to access and set the access permissions.

Benefits

With Partners in TikTok Business Center you can:

• Adjust ad account permissions

• Remove your partner's access to your assets

TikTok Business Center Partner Use Cases:

• You are an agency and you work with your advertisers.

• You are an advertiser and you work with your agency.

• You are an agency and you collaborate with another agency.

• You are the headquarters and you have to check out all branch offices' ad accounts.

Note: You can also use Partners in Enterprise Business Center. Learn how to view members, partners, and activities across Business Centers.

Learn more

• How to add partners to your Business Center.

• How to change the permissions for your Business Center partner.

• How to remove a Business Center partner.