Resurser för annonseringspolicyer
Annonseringspolicyer
Resurser för annonseringspolicyer
Annonsörer från icke-statliga organisationer (NGO) och ideella organisationer (NPO)
På TikTok vill vi att alla sjukvårds- och farmaceutiska produkter och tjänster som annonseras på TikTok ska följa lokala lagar på varje marknad. Våra policyer syftar till att skapa en annonsplattform som ger våra användare lämplig information.
Policy
Sjukvård är ett högt reglerat område på de flesta marknader och det är viktigt för oss att säkerställa efterlevnad av annonseringsregler för sjukvård och läkemedel. Vissa typer av sjukvårdsrelaterat innehåll får inte annonseras alls, medan andra typer av sjukvårdsrelaterat innehåll får annonseras med vissa begränsningar.
Receptfria läkemedel (OTC), medicinska institut och apotek kan vara tillåtna om tillämpliga marknadsspecifika krav uppfylls.
Vi kan tillåta annonser för medicintekniska produkter, verktyg och utrustning som används för att diagnostisera, behandla eller övervaka medicinska tillstånd om tillämpliga Marknadsspecifika krav uppfylls.
Produkter som härstammar från hampolja och topiska CBD-produkter för kosmetika kan vara tillåten på vissa marknader och omfattas av ytterligare begränsningar. Om det tillåts måste annonsinnehåll och målsidor uppfylla mållandets lokala lagar.
Hampaprodukter är inte tillåtna via självbetjäning, du måste samarbeta med en TikTok-säljare
Inte tillåtet: Ätbar hampa
Argentina, Chile, Colombia, Ecuador, Peru
Ad topic | Details |
---|---|
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: -Provide proof of approval and certification from appropriate local regional regulating authorities. -The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: -Provide proof of approval and certification from appropriate local regional regulating authorities. -The ad must be restricted to users aged 18 years or older. |
Cosmetic clinics | May be allowed if the following requirements are met: -The ad must be restricted to users aged 18 years or older. |
Medical institutions | May be allowed if the following requirements are met: -Provide proof of approval and certification from appropriate local regional regulating authorities. -The ad must be restricted to users aged 18 years or older.
Examples of what is not allowed: -Plastic surgery |
Pharmacies | May be allowed if the following requirements are met: -Provide proof of approval and certification from appropriate local regional regulating authorities. -The ad must be restricted to users aged 18 years or older. |
Dietary supplements | May be allowed if the following requirement are met: -Per appropriate local regulations, include a disclosure in Spanish or applicable local language, to explain potential health risks and effects the product can cause. |
Condoms and lubricants | Ads for condoms and lubricants may be allowed if the following requirements are met: -Certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical-related products or services | Not allowed.
Example of what is not allowed: - Herbal remedies that claim to cure illnesses. |
Australia
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - Target users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Healthcare supplements | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | Not allowed. |
Medical institutions | May be allowed to advertise if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Pharmacies | Ads for brick-and-mortar pharmacies and online pharmacies may be allowed if the following requirements are met: - Provide proof of certification by a third-party licensing organization - Proof of licensing may be necessary for approval |
Contraceptives | May be allowed if the following requirements are met: - Do not focus on sexual pleasure or be overtly sexual in nature - The ad must be restricted to users aged 18 years and older Note: Contact your TikTok Sales Representative for more information. |
Therapeutic goods | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years and older - Comply with all local laws and regulations applying to Therapeutic Goods (as that term is defined in the Therapeutic Goods Act 1989 (Cth)), including the Therapeutic Goods Advertising Code, the Therapeutic Goods Regulations 1990 (Cth) and the Therapeutic Goods Act 1989 (Cth) (the "TG Laws") - Be included on the Australian Register of Therapeutic Goods ("ARTG") - All advertising material submitted to us must:(a) Be accurate, balanced, and not misleading(b) Only contain information that is substantiated(c) Be consistent with any approved indication or intended purpose of the therapeutic good and any applicable label, directions, or instructions for use, consumer medicine information, or patient information leaflet(d) Not contain any representation that the goods are safe, do not cause harm or side-effects, are a guaranteed cure, or are infallible, unfailing, magical, or miraculous;(e) Not include a representation that is restricted or prohibited (unless you have received approval from the Therapeutic Goods Administration)(f) Include all applicable mandatory statements, health warnings, and other information(g) Not include a testimonial from a person who has been incentivized by any form of consideration - Where advertising material includes a Testimonial, advertisers must provide proof that they have verified the identity of the person providing the Testimonial and that the person has used the Therapeutic Good - "Testimonial" means a statement made by a person about their own experience (or the experience of someone under their care) using a Therapeutic Good - "Endorsement" means an expression of support for a Therapeutic Good that makes no reference to personal use or experience using the good - By submitting advertising material to us, advertisers represent and warrant that: (a) the advertising materials complies with the TG Laws; (b) any Testimonial or Endorsement in the advertising material is consistent with the TG Laws and is not made by a:ㅤ (i) government, government authority, or their employees or contractors;ㅤ (ii) hospital, healthcare facility, or their employees or contractors;ㅤ (iii) current or former health practitioner, health professional, or medical researcher; (iv) person who represents themselves as being qualified or trained to diagnose, treat, or prevent disease or injury; andㅤ (v) In the case of Testimonials only:ㅤㅤ 1. A person who has been incentivized by any form of consideration;ㅤㅤ 2. A person (or a member of their family) who is engaged in the production, marketing, or supply of the Therapeutic Good or;ㅤㅤ 3. A corporation |
Medical-related products or services | Not allowed.
Examples of what is not allowed: - Clinical trial recruitment - Skin tanning boosters or accelerators - Adoption or surrogacy services - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion |
Austria
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Bear the CE or UK Confirmity Assessed (UKCA) marking |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Examples of what is not allowed: - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Example of what is not allowed: - Medical services provided online or through apps that include remote diagnosis and remote treatment |
Pharmacies | May be allowed if the following requirement is met: - Provide proof of approval and certification from appropriate local regional regulating authorities |
Condoms and lubricants | May be allowed if the following requirements are met: - Do not focus on sexual pleasure or be overtly sexual in nature - The ad must be restricted to users aged 18 years or older |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Azerbaijan
Ad topic | Details |
---|---|
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: -Be registered with the appropriate local regulating authorities, such as the Ministry of Health of Azerbaijan -Target users aged 18 years or older |
Medical instiutions | May be allowed if the following requirements are met: -Be registered with the appropriate local regulating authorities, such as the Ministry of Health of Azerbaijan -Target users aged 18 years or older |
Pharmacies | May be allowed if the following requirements are met: -Be registered with the appropriate local regulating authorities, such as the Ministry of Health of Azerbaijan -Target users aged 18 years or older |
Cosmetic and beauty products | We do not allow cosmetic or beauty product ads to make medical claims. An approved medical license or certification is required to make a medical claim in your ad.
Not allowed: Ad content or landing pages promoting: -Performance promises referencing permanent changes to the human body -Exaggerated performance promises concerning a product's effect |
Bahrain, Egypt, Iraq, Kuwait, Morocco, Oman, Saudi Arabia
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Disclose safety and usage requirements |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Healthcare supplements | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval and certification from the appropriate local regional regulating authority - The ad must be restricted to users aged 18 years or older |
Contraceptives | Not allowed. |
Medical-related products or services | Not allowed.
Examples of what is not allowed: - Private healthcare products, such as family planning, supplements, menstrual cups - Infant food such as milk powder, dietary supplements - Infant formula for children under the age of two |
Medical claims | Not allowed.
Examples of what is not allowed: - Medicinal claims to treat, cure, heal, or prevent any medical condition, disease, or symptoms Implications that serious medical conditions such as cancer, HIV, COVID-19, multiple sclerosis (MS), motor neuron disease (MND), or Parkinson's disease are treatable - Encouragement of self-diagnosis or discouragement of seeking proper medical advice - Suggestions that the product or service is equivalent or better than prescription-only medicines - Claims that the product or service can offer similar results as any prohibited cosmetic or surgical treatments - Suggestions or claims that the product or service is a "miracle" or "holds the secret or cure" - Featuring or appealing to people of 18 years and younger - Before-and-after comparisons for over-the-counter medicines, medical devices, and food supplements |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Bangladesh
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide a certificate from the Directorate General of Drugs Administration and/or Directorate General of Health Services - The ad must be restricted to users aged 18 years and older |
Medical devices | May be allowed if the following requirements are met: - Provide a certificate from the Directorate General of Drugs Administration and/or Directorate General of Health Services - The ad must be restricted to users aged 18 years and older |
Medical institutions | May be allowed if the following requirements are met: - Provide a certificate from the Directorate General of Drugs Administration and/or Directorate General of Health Services - The ad must be restricted to users aged 18 years and older |
Pharmacies | May be allowed if the following requirements are met: - Provide a certificate from the Directorate General of Drugs Administration and/or Directorate General of Health Services - The ad must be restricted to users aged 18 years and older |
Cosmetic and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make medical claims, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effectiveness |
Belarus
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities, such as the Ministry of Health of Belarus - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities, such as the Ministry of Health of Belarus - The ad must be restricted to users aged 18 years or older |
Healthcare supplements | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities, such as the Ministry of Health of Belarus - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Examples of what is not allowed: - Procedures that give the same effect as botox, facelifts, or plastic surgeries |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Belgium, Estonia
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | Over-the-counter medicines and veterinary medicinal products may be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities - The ad must be restricted to users aged 18 years or older - Bear the CE or UKCA (UK Confirmity Assessed) marking |
Cosmetic clinics | Not allowed. |
Medical institutions | Not allowed. |
Pharmacies | May be allowed if the following requirement is met: - Provide proof of approval and certification from appropriate local regional regulating authorities |
Condoms and Lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Bolivia
Ad topic | Details |
---|---|
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirement is met: - Target users aged 18 years or older |
Medical devices | May be allowed if the following requirement is met: - Target users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirement is met: - Target users aged 18 years or older |
Medical institutions | May be allowed if the following requirement is met: - Target users aged 18 years or older
Example of what is not allowed: - Plastic surgery |
Pharmacies | May be allowed if the following requirement is met: - Target users aged 18 years or older |
Dietary supplements | May be allowed if the following requirement is met: - Per appropriate local regulations, include a disclosure in Spanish or applicable local language, to explain potential health risks and effects the product can cause |
Condoms and lubricants | May be allowed if the following requirement is met: - Target users aged 18 years or older |
Medical-related products or services | Not allowed.
Example of what is not allowed: - Herbal remedies that claim to cure illnesses |
Baby food products | Not allowed: - Infant Formula, Follow-on Formula, Baby Food and any complementary nutritional product for babies under 24 months. |
Brazil
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval from appropriate local regional regulating authorities, such as ANVISA - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval from appropriate local regional regulating authorities, such as ANVISA - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Medical institutions | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older
Example of what is not allowed: - Plastic surgery |
Pharmacies | Ads for brick-and-mortar pharmacies and online pharmacies may be allowed if the following requirements are met: - Be certified by ANVISA - The ad must be restricted to users aged 18 years or older |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature - Comply with all applicable laws and regulations - Contact your TikTok Sales Representative for more information |
Bulgaria, Denmark, Luxembourg
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | Over-the-counter medicines and veterinary medicinal products may be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Bear the CE or UKCA (UK Confirmity Assessed) marking |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Examples of what is not allowed: - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion |
Medical institutions | Not allowed. |
Pharmacies | May be allowed if the following requirement is met: - Provide proof of approval and certification from appropriate local regional regulating authorities |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Inte tillåtet. |
Receptfria läkemedel | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal/regional tillsynsmyndighet, såsom Hälsovårdsministeriet (MOH) - Annonsen måste begränsas till användare som är över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom en licens från Hälsovårdsministeriet (MOH) - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Gynekologiska och andrologiska produkter eller tjänster, såsom tillskott, mediciner och sjukhus |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom en licens för medicinska institutioner från Hälsovårdsministeriet (MOH) - Annonsen måste begränsas till användare över 18 år |
Plastikkirurgi | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom en licens från Hälsovårdsministeriet (MOH) - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Bröstförstoring - Operationer för viktminskning - Labiaplastik - Bukplastik - Rump- eller analvitalisering - All annan estetisk intimkirurgi |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom en licens för medicinska institutioner från Hälsovårdsministeriet (MOH) - Annonsen måste begränsas till användare som är över 18 år |
Apotek | Kan vara tillåtet om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal eller regional tillsynsmyndighet, såsom en apotekslicens från Hälsovårdsministeriet |
Preventivmedel | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom Hälsovårdsministeriet i Kambodja - Kondomannonser måste riktas mot användare som är 18 år eller äldre |
Gynekologiska och andrologiska produkter eller tjänster | Graviditets- och ägglossningstestkit, appar eller apparater för spårning av menstruation och ägglossning, orala preventivmedel, dagen-efter-piller och akut-p-piller kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens eller annonseringstillstånd från Hälsoministeriet (MOH) - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Andra produkter/tjänster inom gynekologi/andrologi som inte nämnts ovan |
Livsmedelsprodukter för bebisar | Inte tillåtet. Exempel på vad som inte är tillåtet: - Modersmjölksersättning för barn under två års ålder Andra barnmatsprodukter som innehåller medicinska fördelar kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens och registrering - Kontakta en TikTok-säljare om du vill ha mer information |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal eller regional tillsynsmyndighet, såsom Health Canada - Annonsen måste begränsas till användare som är över 18 år |
Receptfria läkemedel | Receptfria läkemedel och veterinärmedicinska produkter kan vara tillåtna om följande krav uppfylls: - Lokala lagar och bestämmelser uppfylls - Certifieringar från lämpliga lokala eller regionala tillsynsmyndigheter kan krävas - Inhämta nödvändigt godkännande och certifiering från lämplig lokal eller regional tillsynsmyndighet, såsom Health Canada - Annonsen måste begränsas till användare över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Lokala lagar och bestämmelser uppfylls - Annonsen måste begränsas till användare över 18 år |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Lokala lagar och bestämmelser uppfylls - Certifieringar från lämpliga lokala eller regionala tillsynsmyndigheter kan krävas - Annonsen måste begränsas till användare över 18 år Exempel på vad som kan tillåtas: - Fillers - Microdermabrasion-tjänster |
Plastikkirurgi | Inte tillåtet. Undantag: Hårtransplantationer kan tillåtas om annonsen begränsas till användare över 18 år. |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Lokala lagar och bestämmelser uppfylls - Certifieringar från lämpliga lokala eller regionala tillsynsmyndigheter kan krävas - Annonsen måste begränsas till användare över 18 år |
Apotek | Annonser för fysiska apotek och onlineapotek kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på certifiering från en tredjepartsorganisation, såsom National Association of Boards of Pharmacy (NABP), LegitScript eller motsvarande på regional nivå - Bevis på licensiering kan krävas för att bli godkänd |
Kondomer och glidmedel | Kan tillåtas om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år - Får inte fokusera på sexuell njutning eller vara av uppenbart sexuell karaktär |
Costa Rica, Dominican Republic, Guatemala, Panama
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Example of what is not allowed: - Plastic surgery |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Provide certification from appropriate local regional regulating authorities |
Croatia, Latvia, Lithuania, Serbia, Slovakia
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | Over-the-counter medicines and veterinary medicinal products may be allowed if the following requirements are met: - Be registered with the appropriate regulating authorities. - The ad must be restricted to users aged 18 years or older. |
Medical devices | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities. - The ad must be restricted to users aged 18 years or older. - Bear the CE or UKCA (UK Confirmity Assessed) marking. |
Cosmetic clinics | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities. - The ad must be restricted to users aged 18 years or older.
Examples of what is not allowed: - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion |
Medical institutions | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities. - The ad must be restricted to users aged 18 years or older. |
Pharmacies | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities. |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older. - Do not focus on sexual pleasure or be overtly sexual in nature. |
Cosmetics and beauty products | We do not allow cosmetic or beauty product ads to make medical claims.
Medical claims may be allowed if the following requirements are met: - Obtain an approved medical license or certification.
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body. - Exaggerated performance promises concerning a product's effect. - Claims to remove or cure acne, remove wrinkles, or treat hair loss. |
Cyprus
Ad topic | Details |
---|---|
Prescription Medicine | Not allowed. |
Over-the-counter medicines | Not allowed. |
Medical devices | Not allowed. |
Cosmetic clinics | Not allowed. |
Medical institutions | Not allowed. |
Pharmacies | Not allowed. |
Condoms and lubricants | Not allowed. |
Cosmetics and beauty products | Not allowed. |
Czech Republic, Finland, Germany, Hungary, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | Over-the-counter medicines and veterinary medicinal products may be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Bear the CE or UKCA (UK Confirmity Assessed) marking |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Examples of what is not allowed: - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Pharmacies | May be allowed if the following requirement is met: - Provide proof of approval and certification from appropriate local regional regulating authorities |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Inte tillåtet. |
Receptfria läkemedel | Receptfria läkemedel och veterinärmedicinska produkter kan vara tillåtna om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från relevanta lokala/regionala tillsynsmyndigheter - Annonsen måste begränsas till användare som är över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från relevanta lokala/regionala tillsynsmyndigheter - Annonsen måste begränsas till användare som är över 18 år - Bär CE- eller UKCA-märkning (UK Confirmity Assessed) |
Kliniker som utför kosmetiska ingrepp | Inte tillåtet. Exempel på vad som inte är tillåtet: - Invasiva kosmetiska ingrepp som näsplastik, ansikts-/läppfillers och hudslipning |
Sjukvårdsinrättningar | Primärvårdstjänster som erbjuds online eller genom en app i form av onlinesamtal eller televård kan vara tillåtna om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från relevanta lokala/regionala tillsynsmyndigheter - Annonsen måste begränsas till användare som är över 18 år |
Apotek | Inte tillåtet. |
Kondomer och glidmedel | Kan tillåtas om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år - Får inte fokusera på sexuell njutning eller vara av uppenbart sexuell karaktär |
Kosmetiska produkter och skönhetsprodukter | Kan tillåtas om följande krav uppfylls: - Annonsören uttrycker inte medicinska påståenden - En godkänd medicinsk licens eller certifiering krävs om en annons ska innehålla ett medicinskt påstående
Exempel på vad som inte är tillåtet: - Resultatlöften som hänvisar till permanenta förändringar av människokroppen - Överdrivna resultatlöften gällande en produkts effekt - Påståenden avseende botande av akne, utslätande av rynkor eller behandling av håravfall |
Greece, Poland
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | Over-the-counter medicines and veterinary medicinal products may be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Bear the CE or UKCA (UK Confirmity Assessed) marking |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Example of what is not allowed: - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion |
Medical institutions | Not allowed. |
Pharmacies | Not allowed. |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Inte tillåtet. |
Receptfria läkemedel | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal reglerande myndighet, såsom en licens från Badan Pengawas Obat dan Makanan (BPOM) - Annonsen måste begränsas till användare som är över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom Indonesiens hälsovårdsministerium (MOH) och licens från generaldirektoratet för läkemedel och medicintekniska produkter - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Gynekologiska och andrologiska produkter eller tjänster, såsom tillskott, mediciner och sjukhus |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande, som en licens för sjukhusverksamhet från Indonesiens hälsoministerium - Annonsen måste begränsas till användare över 18 år |
Plastikkirurgi | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala och regionala tillsynsmyndigheter, som en kliniklicens (eller Izin Klinik i Bahasa Indonesia) eller sjukhuslicens (eller Izin Rumah Sakit i Bahasa Indonesia) - Annonsen måste begränsas till användare över 18 år Exempel på vad som inte är tillåtet: - Bröstförstoring - Operationer för viktminskning - Labiaplastik - Bukplastik - Rump- eller analvitalisering - All annan estetisk intimkirurgi |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom Indonesiens hälsovårdsministerium (MOH) – licens för sjukhusetablering - Annonsen måste begränsas till användare som är över 18 år |
Apotek | Kan vara tillåtet om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, inklusive apotekslicens (Izin Apotek) och ett certifikat som intygar uppfyllande av kraven för apotek (Sertifikat Standar Apotek) från Hälsovårdsministeriet (MOH) |
Preventivmedel | Annonser för kondomer kan tillåtas om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år - Visas mellan 21.30 och 05.00. |
Gynekologiska och andrologiska produkter eller tjänster | Graviditets- och ägglossningstestkit, appar eller apparater för spårning av menstruation och ägglossning kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens eller tillstånd för annonsering, såsom en distributionslicens från Handelsministeriet och godkännande från Hälsovårdsministeriet (MOH) - Annonsen måste begränsas till användare som är över 18 år Orala preventivmedel, akutpreventivmedel och dagen-efter-piller kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens eller annonstillstånd, såsom godkännande och distributionslicens från det Indonesiska nationella läkemedels- och livsmedelsverket - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Andra produkter/tjänster inom gynekologi/andrologi som inte nämnts ovan |
Livsmedelsprodukter för bebisar | Inte tillåtet. Exempel på vad som inte är tillåtet: - Modersmjölksersättning för barn som är yngre än 12 månader Andra barnmatsprodukter som innehåller medicinska fördelar kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens och registrering från lämplig lokal/regional tillsynsmyndighet - Kontakta en TikTok-säljare om du vill ha mer information. |
Israel
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities, such as the Israeli Ministry of Health - The ad must be restricted to users aged 18 years or older
Example of what is not allowed: - Veterinary medicinal products |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Example of what is not allowed: - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion is not allowed |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Japan
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities in the ad content and landing pages - The wording must follow the various guidelines for each product |
Medical devices | Not allowed. |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Be located and approved in Japan
Examples of what is not allowed: - Overseas medical institutions and services - Personal input of medical products |
Pharmacies | Domestic and online pharmacies are not allowed. |
Contraceptives | Not allowed. |
Medical-related products or services | Not allowed.
Examples of what is not allowed: - Private healthcare products, such as family planning, supplements, menstrual cups, or other similar products and services - Infant food such as milk powder, dietary supplements, or other similar products - Infant formula for children under the age of two - Sex-related products - Clinical trials for the elderly - Breast augmentation, hormone therapy, and genital treatment in domestic cosmetic surgery and other similar services |
Jordan
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Example of what is not allowed: - Veterinary medicinal products |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Healthcare supplements | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Contraceptives | Not allowed. |
Medical-related products or services | Not allowed. Examples of what is not allowed: - Private healthcare products, such as family planning, supplements, menstrual cups, or other similar products and services - Infant food such as milk powder, dietary supplements, or other similar products - Infant formula for children under the age of two |
Medical claims | Not allowed. Examples of what is not allowed: - Medicinal claims to treat, cure, heal, or prevent any medical condition, disease, or symptoms. Implications that serious medical conditions such as cancer, HIV, COVID-19, multiple sclerosis (MS), motor neuron disease (MND), or Parkinson's disease are treatable. - Encouragement of self-diagnosis or discouragement of seeking proper medical advice - Suggestions that the product or service is equivalent or better than prescription-only medicines - Claims that the product or service can offer similar results as any prohibited cosmetic or surgical treatments - Suggestions or claims that the product or service is a "miracle" or "holds the secret or cure" - Featuring or appealing to people of 18 years and younger - Before and after comparisons for over-the-counter medicines, medical devices, and food supplements |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Kazakhstan
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval by the Committee for Quality Control and Safety of Goods and Services of the Ministry of Health of the Republic of Kazakhstan - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval by the Committee for Quality Control and Safety of Goods and Services of the Ministry of Health of the Republic of Kazakhstan - The ad must be restricted to users aged 18 years or older |
Healthcare supplements | May be allowed if the following requirements are met: - Provide proof of approval by the Committee for Quality Control and Safety of Goods and Services of the Ministry of Health of the Republic of Kazakhstan - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval by the Committee for Quality Control and Safety of Goods and Services of the Ministry of Health of the Republic of Kazakhstan - The ad must be restricted to users aged 18 years or older
Examples of what is not allowed: - Procedures that give the same effect as Botox, facelifts, or plastic surgeries - Cosmetic surgery clinics |
Medical institutions | Not allowed. |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval by the Committee for Quality Control and Safety of Goods and Services of the Ministry of Health of the Republic of Kazakhstan - The ad must be restricted to users aged 18 years or older |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Lebanon
Ad topic | Details |
Prescription medicines | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Disclose usage and safety requirements |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Healthcare supplements | Food supplements are not allowed. |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Pharmacies | Not allowed. |
Contraceptives | Not allowed. |
Medical-related products or services | Not allowed. Examples of what is not allowed: - Private healthcare products, such as family planning, supplements, menstrual cups, or other similar products and services - Infant food such as milk powder, dietary supplements, or other similar products - Infant formula for children under the age of two |
Medical claims | Not allowed. Examples of what is not allowed: - Medicinal claims to treat, cure, heal, or prevent any medical condition, disease, or symptoms. Implications that serious medical conditions such as cancer, HIV, COVID-19, multiple sclerosis (MS), motor neuron disease (MND), or Parkinson's disease are treatable. - Encouragement of self-diagnosis or discouragement of seeking proper medical advice - Suggestions that the product or service is equivalent or better than prescription-only medicines - Claims that the product or service can offer similar results as any prohibited cosmetic or surgical treatments - Suggestions or claims that the product or service is a "miracle" or "holds the secret or cure" - Featuring or appealing to people of 18 years and younger - Before-and-after comparisons for over-the-counter medicines, medical devices, and food supplements |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Inte tillåtet. |
Receptfria läkemedel | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal eller regional tillsynsmyndighet, såsom en licens från Medicine Advertisements Board (MAB) - Annonsen måste begränsas till användare som är över 18 år - Uppge säkerhets- och användningskrav |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal eller regional tillsynsmyndighet, såsom en licens från Medical Device Authority (MDA) - Inriktning mot användare som är 18 år eller äldre Exempel på vad som inte är tillåtet: - Gynekologiska och andrologiska produkter eller tjänster, såsom tillskott, mediciner och sjukhus |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom en licens från Private Healthcare Facilities and Services Act (PHFSA) - Annonsen måste begränsas till användare över 18 år |
Plastikkirurgi | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom en licens från Private Healthcare Facilities and Services Act (PHFSA) - Annonsen måste begränsas till användare över 18 år Exempel på vad som inte är tillåtet: - Bröstförstoring - Operationer för viktminskning - Labiaplastik - Bukplastik - Rump- eller analvitalisering - All annan estetisk intimkirurgi |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal tillsynsmyndighet, såsom en licens från Private Healthcare Facilities and Services Act (PHFSA) - Annonsen måste begränsas till användare som är över 18 år |
Kondomer | Kan vara tillåtet om följande krav uppfylls: - Annonsen måste begränsas till användare över 18 år |
Gynekologiska och andrologiska produkter eller tjänster | Graviditets- och ägglossningstestkit kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens eller annonseringstillstånd från Medical Device Authority (MDA) - Annonsen måste begränsas till användare som är över 18 år Appar eller apparater för spårning av menstruation och ägglossning kan tillåtas om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Orala preventivmedel, akut-p-piller eller dagen-efter-piller - Andra produkter/tjänster inom gynekologi/andrologi som inte nämnts ovan |
Livsmedelsprodukter för bebisar | Inte tillåtet. Exempel på vad som inte är tillåtet: - Modersmjölksersättning för barn som är yngre än 36 månader Andra barnmatsprodukter som innehåller medicinska fördelar kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens och registrering - Kontakta en TikTok-säljare om du vill ha mer information |
Mexico
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical institutions | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities - The ad must be restricted to users aged 18 years or older Example of what is not allowed: - Plastic surgery |
Pharmacies | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities - The ad must be restricted to users aged 18 years or older |
Dietary supplements | May be allowed if the following requirement is met: - Per appropriate local regulations, include a disclosure in Spanish, or applicable local language, to explain potential health risks and/or effects the product can cause |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Certification from appropriate local regional regional regulating authorities |
Medical-related products or services | Not allowed.
Example of what is not allowed: - Herbal remedies that claim to cure illnesses |
New Zealand
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Be registered in the New Zealand Web Assisted Notification of Devices ("WAND") database |
Healthcare supplements | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | Not allowed. |
Medical institutions | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Pharmacies | Ads for brick-and-mortar pharmacies and online pharmacies may be allowed if the following requirements are met: - Provide proof of certification by a third-party licensing organization - Proof of licensing may be necessary for approval |
Contraceptives | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature
Contact your TikTok Sales Representative for more information. |
Medical-related products or services | Not allowed. Examples of what is not allowed: - Clinical trial recruitment - Skin tanning boosters, accelerators, and similar products - Adoption or surrogacy services - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion |
Pakistan
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Healthcare supplements | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | Not allowed. |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Contraceptives | Not allowed. |
Medical-related products or services | Not allowed. Examples of what is not allowed: - Infant food such as milk powder, dietary supplements, or other similar products - Infant formula for children under the age of two - Beauty services and cosmetics related to physical breasts or breast enhancement - Medicinal recycling services |
Medical claims | Not allowed. Examples of what is not allowed: - Medicinal claims to treat, cure, heal, or prevent any medical condition, disease, or symptoms. Implications that serious medical conditions such as cancer, HIV, COVID-19, multiple sclerosis (MS), motor neuron disease (MND), or Parkinson's disease are treatable. - Encouragement of self-diagnosis or discouragement of seeking proper medical advice - Suggestions that the product or service is equivalent or better than prescription-only medicines - Claims that the product or service can offer similar results as any prohibited cosmetic or surgical treatments - Suggestions or claims that the product or service is a "miracle" or "holds the secret or cure" - Featuring or appealing to people of 18 years and younger - Before and after comparisons for over-the-counter medicines, medical devices, and food supplements |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Paraguay
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - Target users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - Target users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirement is met: - Target users aged 18 years or older |
Medical institutions | May be allowed if the following requirement is met: - Target users aged 18 years or older |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - Target users aged 18 years or older |
Dietary supplements | May be allowed if the following requirement is met: - Per appropriate local regulations, include a disclosure in Spanish or applicable local language, to explain potential health risks and effects the product can cause |
Condoms and lubricants | Ads for condoms and lubricants may be allowed if the following requirements are met: - Target users aged 18 years or older - Certification from appropriate local regional regulating authorities |
Medical-related products or services | Not allowed.
Example of what is not allowed: - Herbal remedies that claim to cure illnesses |
Baby food products | Not allowed.
Examples of what is not allowed: - Infant formula - Follow-on formula - Baby Food - Any complementary nutritional product for babies under 24 months old |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Inte tillåtet. |
Receptfria läkemedel | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal/regional tillsynsmyndighet, som en licens från Food and Drug Administration (FDA) - Annonsen måste begränsas till användare som är över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala reglerande myndigheter, som Certificate of Medical Device Listing från Center for Device Regulation, Radiation Health and Research (CDRRHR) - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Gynekologiska och andrologiska produkter eller tjänster, såsom tillskott, mediciner och sjukhus |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som en licens från Filippinernas hälsodepartement - Annonsen måste begränsas till användare över 18 år |
Plastikkirurgi | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som en Board Certification in General Surgery utfärdad av Philippine Board of Surgery för individuella kirurger som vill visa sådana annonser - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som en verksamhetslicens utfärdad av Health Facilities And Services Regulatory Bureau (HFSRB) för hälsodepartementet för kliniker eller sjukhus som vill visa sådana annonser - Annonsen måste begränsas till användare över 18 år Exempel på vad som inte är tillåtet: - Bröstförstoring - Operationer för viktminskning - Labiaplastik - Bukplastik - Rump- eller analvitalisering - All annan estetisk intimkirurgi |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som en licens från Filippinernas hälsodepartement - Inriktning mot användare som är 18 år eller äldre |
Preventivmedel | Annonser för kondomer kan vara tillåtet om följande krav uppfylls: - Annonsen måste begränsas till användare över 18 år |
Gynekologiska och andrologiska produkter eller tjänster | Graviditets- och ägglossningstestkit, appar eller apparater för spårning av menstruation och ägglossning, orala preventivmedel, dagen-efter-piller och akut-p-piller kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens eller annonseringstillstånd från Food and Drug Administration (FDA) och en driftlicens (LTO) - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Andra produkter/tjänster inom gynekologi/andrologi som inte nämnts ovan |
Livsmedelsprodukter för bebisar | Inte tillåtet. Exempel på vad som inte är tillåtet: - Modersmjölksersättning för barn som är yngre än 24 månader Andra barnmatsprodukter som innehåller medicinska fördelar kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens och registrering - Kontakta en TikTok-säljare om du vill ha mer information |
Qatar, South Africa, United Arab Emirates
Ad topic | Details |
Prescription medicines | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Healthcare supplements | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Pharmacies | May be allowed if the following requirements are met: - Provide proof of approval and certification from the appropriate local regional regulating authority - The ad must be restricted to users aged 18 years or older |
Contraceptives | Not allowed. |
Medical-related products or services | Not allowed.
Examples of what is not allowed: - Private healthcare products, such as family planning, supplements, menstrual cups, or other similar products and services - Infant food such as milk powder, dietary supplements, or other similar products - Infant formula for children under the age of two |
Medical claims | Not allowed.
Examples of what is not allowed: - Medicinal claims to treat, cure, heal, or prevent any medical condition, disease, or symptoms. Implications that serious medical conditions such as cancer, HIV, COVID-19, multiple sclerosis (MS), motor neuron disease (MND), or Parkinson's disease are treatable - Encouragement of self-diagnosis or discouragement of seeking proper medical advice - Suggestions that the product or service is equivalent or better than prescription-only medicines - Claims that the product or service can offer similar results as any prohibited cosmetic or surgical treatments - Suggestions or claims that the product or service is a "miracle" or "holds the secret or cure" - Featuring or appealing to people of 18 years and younger - Before-and-after comparisons for over-the-counter medicines, medical devices, and food supplements |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Romania
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | Not allowed: - OTC medicines
Veterinary medicinal products may be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - Target users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Bear the CE or UKCA (UK Confirmity Assessed) marking |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Examples of what is not allowed: - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Examples of what is not allowed: - Online services or apps for GP or medical consultation services - Dental surgeries |
Pharmacies | May be allowed if the following requirement is met: - Provide proof of approval and certification from appropriate local regional regulating authorities |
Condoms and lubricants | Ads for condoms and lubricants may be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Inte tillåtet. |
Receptfria läkemedel | Kan vara tillåtet om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala tillsynsmyndigheter, såsom en licens från Private Hospitals and Medical Clinics Act (PHMCA) - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Gynekologiska och andrologiska produkter eller tjänster, såsom tillskott, mediciner och sjukhus |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala tillsynsmyndigheter, såsom en licens från Private Hospitals and Medical Clinics Act (PHMCA) - Annonsen måste begränsas till användare över 18 år |
Plastikkirurgi | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, såsom en licens från Healthcare Services Act (HCSA) - Annonsen måste begränsas till användare över 18 år Exempel på vad som inte är tillåtet: - Bröstförstoring - Operationer för viktminskning - Labiaplastik - Bukplastik - Rump- eller analvitalisering - All annan estetisk intimkirurgi |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala tillsynsmyndigheter, såsom en licens från Private Hospitals and Medical Clinics Act (PHMCA) - Annonsen måste begränsas till användare som är över 18 år |
Apotek | Kan vara tillåtet om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala tillsynsmyndigheter, som en licens från Private Hospitals and Medical Clinics Act (PHMCA) från hälsovårdsministeriet |
Kondomer | Kan vara tillåtet om följande krav uppfylls: - Annonsen måste begränsas till användare över 18 år |
Gynekologiska och andrologiska produkter eller tjänster | Graviditets- och ägglossningstestkit kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, såsom registrering på Food and Drug Administration (FDA) och en driftslicens (LTO) - Annonsen måste begränsas till användare som är över 18 år Appar eller apparater för spårning av menstruation och ägglossning kan tillåtas om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Orala preventivmedel, akut-p-piller eller dagen-efter-piller - Andra produkter/tjänster inom gynekologi/andrologi som inte nämnts ovan |
Livsmedelsprodukter för bebisar | Inte tillåtet. Exempel på vad som inte är tillåtet: - Modersmjölksersättning för barn som är yngre än 6 månader Andra barnmatsprodukter som innehåller medicinska fördelar kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens och registrering - Kontakta en TikTok-säljare om du vill ha mer information. |
Slovenia
Ad topic | Details |
---|---|
Prescription medicine | Not allowed. |
Over-the-counter medicines | Over-the-counter medicines and veterinary medicinal products may be allowed if the following requirements are met: - Be registered with the appropriate regulating authorities. - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities - The ad must be restricted to users aged 18 years or older - Bear the CE or UKCA (UK Confirmity Assessed) marking |
Cosmetic clinics | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities. - The ad must be restricted to users aged 18 years or older. Examples of what is not allowed: - Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion. |
Medical institutions | Not allowed. |
Pharmacies | Not allowed. |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Do not focus on sexual pleasure or be overtly sexual in nature |
Cosmetics and beauty products | We do not allow cosmetic or beauty product ads to make medical claims.
Medical claims may be allowed if the following requirements are met: - Obtain an approved medical license or certification.
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body. - Exaggerated performance promises concerning a product's effect. - Claims to remove or cure acne, remove wrinkles, or treat hair loss. |
South Korea
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities, such as Ministry of Food and Drug Safety - The ad must be restricted to users aged 18 years or older - Include the deliberation number in the ad - Contact your TikTok Sales Representative for more information |
Medical devices | May be allowed if the following requirement is met: - Provide proof of approval and certification from appropriate local regional regulating authorities |
Cosmetic clinics | May be allowed if the following requirements are met: - Be registered with the appropriate local regulating authorities -- Provide medical deliberation numbers in ad content by KMA - The ad must be restricted to users aged 18 years or older
Examples of what is not allowed: - Invasive and non-invasive breast-related procedures |
Medical institutions | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Pharmacies | Not allowed. |
Condoms | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Gynaecology and andrology products or services | Not allowed. |
Baby food products | Not allowed. Examples of what is not allowed: - Infant formula for children 12 months and under
Other infant food products that contain medical benefits may be allowed if the following requirement is met: - Provide proof of license and registration from appropriate local regulating authority - Contact your TikTok Sales Representative for more information |
Sri Lanka
Ad topic | Details |
---|---|
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met; requirements are subject to change: - Be certified by local health regulatory authorities - Comply with all applicable laws and regulations - The ad must be restricted to users aged 18 years or older - Work with a TikTok Sales Representative to determine eligibility
Examples of what is not allowed: - Gynaecology and andrology products or services, such as supplements, medicines, and hospitals |
Medical devices | May be allowed if the following requirements are met; requirements are subject to change: - Be certified by local health regulatory authorities - Comply with all applicable laws and regulations - The ad must be restricted to users aged 18 years or older - Work with a TikTok Sales Representative to determine eligibility
Examples of what is not allowed: - Gynaecology and andrology products or services, such as supplements, medicines, and hospitals |
Cosmetic clinics | Not allowed. |
Medical institutions | May be allowed if the following requirements are met; requirements are subject to change: - Be certified by local health regulatory authorities - Comply with all applicable laws and regulations - The ad must be restricted to users aged 18 years or older - Work with a TikTok Sales Representative |
Contraceptives | Condom ads may be allowed if the following requirement is met: - The ad must be restricted users aged 18 years or older |
Gynaecology and andrology products and services | May be allowed if the following requirements are met: - Be certified by local health regulatory authorities - The ad must be restricted to users aged 18 years or older
Examples of what may be allowed: - Emergency contraceptive pills - Menstrual and ovulation trackers or tracking apps - Morning-after pills - Oral contraceptives - Pregnancy and ovulation test kits
Examples of what is not allowed: - Other gynecology andrology products or services not previously mentioned |
Taiwan
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older - Include the deliberation number in the ad - Contact your TikTok Sales Representative |
Medical devices | May be allowed if the following requirement is met: - Provide proof of approval and certification from appropriate local regional regulating authorities |
Cosmetic clinics | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities, such as Taiwan Ministry of Health and Welfare (MOHWC) - The ad must be restricted to users aged 18 years or older Note: There should not be any shocking or disturbing elements in surgical scenes. |
Medical institutions | May be allowed if the following requirement is met: - Contact your TikTok Sales Representative for information on certificate requirements. |
Pharmacies | Not allowed. |
Condoms and lubricants | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Gynaecology and andrology products or services | Not allowed. |
Baby food products | Not allowed. Examples of what is not allowed: - Infant formula for children 12 months and younger
Other infant food products that contain medical benefits may be allowed if the following requirement is met: - Provide proof of license and registration - Contact your TikTok Sales Representative for more information |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Inte tillåtet. |
Receptfria läkemedel | Kan tillåtas om följande krav uppfylls: - Var registrerad hos relevant lokal/regional tillsynsmyndighet, såsom att inneha licens för Food and Drug Administration (FDA) - Annonsen måste begränsas till användare som är över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal/regional tillsynsmyndighet, som en licens från Food and Drug Administration (FDA) - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Gynekologiska och andrologiska produkter eller tjänster, såsom tillskott, mediciner och sjukhus |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala eller regionala tillsynsmyndigheter, såsom Department of Health Service Support (DoHSS) från hälsovårdsministeriet - Annonsen måste begränsas till användare över 18 år |
Plastikkirurgi | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala eller regionala tillsynsmyndigheter, såsom Department of Health Service Support (DoHSS) från hälsovårdsministeriet - Annonsen måste begränsas till användare över 18 år Exempel på vad som inte är tillåtet: - Bröstförstoring - Operationer för viktminskning - Labiaplastik - Bukplastik - Rump- eller analvitalisering - All annan estetisk intimkirurgi |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala eller regionala tillsynsmyndigheter, såsom Department of Health Service Support (DoHSS) från Thailands hälsovårdsministerium - Annonsen måste begränsas till användare som är över 18 år |
Apotek | Kan vara tillåtet om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala eller regionala tillsynsmyndigheter, såsom ett tillstånd för apoteksverksamhet från Thailands hälsovårdsministerium |
Kondomer | Kan vara tillåtet om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år Inte tillåtet: - Annonser som marknadsför kondomer som fokuserar på sexuell njutning eller som är av uppenbart sexuell karaktär |
Gynekologiska och andrologiska produkter eller tjänster | Graviditets- och ägglossningstestkit, appar eller apparater för spårning av menstruation och ägglossning kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämplig lokal/regional tillsynsmyndighet (som en licens från Food and Drug Administration (FDA)) - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Orala preventivmedel, akut-p-piller eller dagen-efter-piller - Andra produkter/tjänster inom gynekologi/andrologi som inte nämnts ovan |
Livsmedelsprodukter för bebisar | Inte tillåtet. Exempel på vad som inte är tillåtet: - Modersmjölksersättning för barn som är yngre än 12 månader Andra barnmatsprodukter som innehåller medicinska fördelar kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens och registrering - Kontakta en TikTok-säljare om du vill ha mer information |
Turkey
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | Not allowed. |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to audiences aged 18 years or older |
Healthcare supplements | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to audiences aged 18 years or older |
Cosmetic clinics | Not allowed. |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from local Ministry of Health - The ad must be restricted to audiences aged 18 years or older |
Pharmacies | Not allowed. |
Contraceptives | Not allowed. |
Medical-related products or services | Not allowed. Examples of what is not allowed: - Private healthcare products, including but not limited to family planning, supplements, menstrual cups, and other similar products or services - Infant food such as milk powder, dietary supplements, or other similar products - Infant formula for children under the age of two |
Medical claims | Not allowed. Examples of what is not allowed: - Medicinal claims to treat, cure, heal, or prevent any medical condition, disease, or symptoms. Implications that serious medical conditions such as cancer, HIV, COVID-19, multiple sclerosis (MS), motor neuron disease (MND), or Parkinson's disease are treatable. - Encouragement of self-diagnosis or discouragement of seeking proper medical advice - Suggestions that the product or service is equivalent or better than prescription-only medicines - Claims that the product or service can offer similar results as any prohibited cosmetic or surgical treatments - Suggestions or claims that the product or service is a "miracle" or "holds the secret or cure" - Featuring or appealing to people of 18 years and younger - Before-and-after comparisons for over-the-counter medicines, medical devices, and food supplements |
Cosmetics and beauty products | May be allowed if the following requirements are met: - Do not make medical claims - To make a medical claim in your ad, you must have an approved medical license or certification
Examples of what is not allowed: - Performance promises referencing permanent changes to the human body - Exaggerated performance promises concerning a product's effect - Claims to remove or cure acne, remove wrinkles, or treat hair loss |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala eller regionala tillsynsmyndigheter, såsom US Food and Drug Administration (FDA) - Annonsen måste begränsas till användare som är över 18 år |
Receptfria läkemedel | Kan tillåtas om följande krav uppfylls: - Lokala lagar och bestämmelser uppfylls - Certifieringar från lämpliga lokala eller regionala tillsynsmyndigheter kan krävas - Inhämta nödvändigt godkännande och certifiering från lämpliga lokala eller regionala tillsynsmyndigheter, såsom US Food and Drug Administration (FDA) - Annonsen måste begränsas till användare över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Lokala lagar och bestämmelser uppfylls - Certifieringar från lämpliga lokala eller regionala tillsynsmyndigheter kan krävas - Annonsen måste begränsas till användare över 18 år |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Lokala lagar och bestämmelser uppfylls - Annonsen måste begränsas till användare över 18 år Exempel på vad som kan tillåtas: - Fillers - Microdermabrasion-tjänster |
Plastikkirurgi | Inte tillåtet. Undantag: Hårtransplantationer kan tillåtas om annonsen begränsas till användare över 18 år. |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Lokala lagar och bestämmelser uppfylls - Certifieringar från lämpliga lokala eller regionala tillsynsmyndigheter kan krävas - Annonsen måste begränsas till användare över 18 år |
Apotek | Annonser för fysiska apotek och onlineapotek kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på certifiering från en tredjepartsorganisation, såsom National Association of Boards of Pharmacy (NABP) eller LegitScript, eller motsvarande på regional nivå |
Kondomer och glidmedel | Kan tillåtas om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år - Får inte fokusera på sexuell njutning eller vara av uppenbart sexuell karaktär |
Uruguay
Ad topic | Details |
Prescription medicine | Not allowed. |
Over-the-counter medicines | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Medical devices | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older |
Cosmetic clinics | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Medical institutions | May be allowed if the following requirements are met: - Provide proof of approval and certification from appropriate local regional regulating authorities - The ad must be restricted to users aged 18 years or older
Example of what is not allowed: - Plastic surgery |
Pharmacies | May be allowed if the following requirement is met: - The ad must be restricted to users aged 18 years or older |
Dietary supplements | May be allowed if the following requirement is met: - Per appropriate local regulations, include a disclosure in Spanish, or applicable local language, to explain potential health risks and/or effects the product can cause |
Condoms and lubricants | May be allowed if the following requirements are met: - The ad must be restricted to users aged 18 years or older - Possess certification from appropriate local regional regulating authorities - Do not focus on sexual pleasure or be overtly sexual in nature |
Medical-related products or services | Not allowed. Example of what is not allowed: - Herbal remedies that claim to cure illnesses |
Annonsämne | Detaljer |
---|---|
Receptbelagda läkemedel | Inte tillåtet. |
Receptfria läkemedel | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som en licens från Drug Administration of Vietnam (DAV) - Annonsen måste begränsas till användare som är över 18 år |
Medicintekniska produkter | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som licens för hälsoministeriet (MOH) för medicintekniska produkter - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Gynekologiska och andrologiska produkter eller tjänster, såsom tillskott, mediciner och sjukhus |
Kliniker som utför kosmetiska ingrepp | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som licens för hälsoministeriet (MOH) - Annonsen måste begränsas till användare över 18 år |
Plastikkirurgi | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som en yrkeslicens från hälsodepartementet för individuella kirurger - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, som en verksamhetslicens från hälsodepartementet för kliniker eller sjukhus - Annonsen måste begränsas till användare över 18 år Exempel på vad som inte är tillåtet: - Bröstförstoring - Operationer för viktminskning - Labiaplastik - Bukplastik - Rump- eller analvitalisering - All annan estetisk intimkirurgi |
Sjukvårdsinrättningar | Kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på godkännande och certifiering från lämpliga lokala/regionala tillsynsmyndigheter, Ministry of Health (MOH) – licens för medicinsk institution - Annonsen måste begränsas till användare som är över 18 år |
Apotek | Kan vara tillåtet om följande krav uppfylls: - Tillhandahålla bevis på godkännande och certifiering från lämpliga lokala eller regionala tillsynsmyndigheter, såsom ett tillstånd för apoteksverksamhet från Vietnams hälsovårdsministerium |
Kondomer | Kan vara tillåtet om följande krav uppfylls: - Annonsen måste begränsas till användare som är över 18 år Exempel på vad som inte är tillåtet: - Annonser som marknadsför kondomer som fokuserar på sexuell njutning eller som är av uppenbart sexuell karaktär. |
Gynekologiska och andrologiska produkter eller tjänster | Graviditets- och ägglossningstestkit, appar eller apparater för spårning av menstruation och ägglossning, orala preventivmedel, dagen-efter-piller eller akuta preventivmedel kan tillåtas om följande krav uppfylls: - Annonsen måste begränsas till användare över 18 år Exempel på vad som inte är tillåtet: - Andra produkter/tjänster inom gynekologi/andrologi som inte nämnts ovan |
Livsmedelsprodukter för bebisar | Inte tillåtet: Exempel på vad som inte är tillåtet: - Modersmjölksersättning för barn som är yngre än 6 månader Andra barnmatsprodukter som innehåller medicinska fördelar kan tillåtas om följande krav uppfylls: - Tillhandahåll bevis på licens och registrering - Kontakta en TikTok-säljare om du vill ha mer information |
In the following markets, Promote is the only form of paid ads that is allowed:
Albania, Brunei, El Salvador, Ethiopia, Honduras, Kyrgyzstan, Laos, Libya, Mali, Mauritius, Monaco, Myanmar, Nicaragua, Senegal, Tanzania, Uganda
Ad topic | Details |
---|---|
Prescription medicine | Not allowed. |
Over-the-counter medicines | Not allowed. |
Medical devices | Not allowed. |
CBD and hemp-related products | Not allowed. |
Cosmetic clinics | Not allowed. |
Cosmetics with medical claims | Not allowed. |
Medical institutions | Not allowed. |
Pharmacies | Not allowed. |
Dietary supplements | Not allowed. |
Condoms and lubricants | Not allowed. |
Medical-related products or services | Not allowed. |
Baby food products | Not allowed. |