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Ads
Boost your ads across TikTok's family of apps according to your business goals.
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TikTok Ads Manager Platform Structure
Ad Campaign Structure
Create a TikTok Ads Manager Account
Create an Ad Group
How to Create an Ad Group
Placements
Ad Targeting
Retargeting
Audiences
Custom Audiences
Lookalike Audiences
Audience Integrations
Bidding Types
App Event Optimization
Retention Optimization
About Creative
Creative Center
TikTok Creative Exchange
Create a Campaign
How to Create a Campaign
Advertising Objectives
Budget
Reach & Frequency
Special Ad Categories
Create an Ad
How to Create an Ad
Ad Formats
Creative Tools
Bulk Import & Export
Dynamic Showcase Ads
Lead Generation
Interactive Add-ons
Call to Action Buttons
Instant Pages
Video Shopping Ads
LIVE Shopping Ads
TikTok Shopping Ads Setup
Reach & Frequency
Ad Specifications
TikTok Ad Specifications
News Feed App Series Ad Specifications