How to promote Spark Ads in TikTok Business Center
Spark Ads is an ad format that uses existing TikTok posts for your ads. When you promote a Spark Ad, you can use your own TikTok posts or organic posts made by other creators with their authorization.
Before you begin
Before you get started, this feature requires the following:
Through the Business Center, members must be granted access to your TikTok account with operator or admin access to the desired ad account. A TikTok Business center can request access to 200 TikTok accounts.
How to promote Spark Ads in TikTok Business Center
To promote Spark Ads:
Log in to TikTok Business Center.
Go to Assets and click TikTok Accounts.
Click Add TikTok account.
Choose your ad delivery permissions. This will give you a QR code for the TikTok account owner to scan and authorize.
When the TikTok owner grants permissions, you can go to TikTok Ads Manager to create a Spark ad.
Select an ad format. You can choose your own posts or TikTok posts from other creators.
Click Submit.
You'll be authorized to run Spark Ads as long as TikTok account owner has granted you access to the account.