After you add a payment method to your account, you can add to your account balance to pay for your ads. Ad delivery requires maintaining a sufficient balance to fund your specific ad campaign before and throughout the ad campaign period. We will not deliver any ad in excess of your balance and reserve the right to cease any ongoing ad campaign or reject any new ad campaign if your balance is insufficient. Whereas Automatic Payment and Monthly Invoicing customers cannot use cash balances to fund ad delivery, Manual Payment customers may use cash balances to fund ad delivery.
Go to TikTok Ads Manager.
Click Payment in the left-hand menu.
Click Summary.
Click Add Balance.
Enter the total amount you want to add.
Select a current payment method or choose a one-time payment method.
Click Make Payment and follow the prompts to complete the transaction.
You can see your Account Balance in the following locations:
On the Summary tab on your Payment page
Under the Today's Spend module on your Dashboard
When you add a balance to your account, it will be used to pay for your automatic payment invoices.
For instance, let's say you add $100 USD to your account balance. If you spend $150 USD on TikTok ads, we'll deduct $100 USD from your account balance and charge the remaining $50 USD from the payment method associated with your ad account, based on its bill date or billing threshold.
Note: For ad accounts owned by a Business Center, adding balance to them is controlled via Business Center.