Industries with Certificate Requirements - SEA and NEA

Last updated: December 2024

Before getting started: The information in this handbook provides a helpful introductory understanding of TikTok's Advertising Guidelines, together with visual examples. It does not substitute TikTok's full Advertising Guidelines. Please go through our TikTok Advertising Guidelines for full details.


Industries with Certificate Requirements: South East Asia, South Korea, and Taiwan


Accounting and Taxation

Country

Certificate Requirements

Cambodia

No certificate required

Indonesia

PSE certificate (Tanda Daftar Penyelenggara Sistem Elektronik)

Malaysia

No certificate required

Philippines

No certificate required

Singapore

Register as a Business Entity with Accounting and Corporate Regulatory Authority (ACRA)

South Korea

Prohibited

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

No certificate required

Vietnam

No certificate required


Banking

Country

Certificate Requirements

Cambodia

National Bank of Cambodia online license

Indonesia

Otoritas Jasa Keuangan (OJK) license

Malaysia

Financial Services Act (FSA) or Islamic Financial Services Act (IFSA) license

Philippines

Securities and Exchange (SEC) or Bangko Sentral ng Pilipinas (BSP) certificate

Singapore

Capital Markets Services (CMS) license

South Korea

Contact your TikTok sales representative certificate requirements.

Taiwan

Contact your TikTok sales representative certificate requirements.

Thailand

Bank of Thailand (BOT) license

Vietnam

State Bank of Vietnam (SBV) license


Cosmetics

Country

Certificate Requirements

Cambodia

Ministry of Health (MOH) license

Indonesia

Badan Pengawas Obat dan Makanan (BPOM) license

Malaysia

No certificate required

Philippines

Food and Drug Administration (FDA) license

Singapore

Health Sciences Authority (HSA) license

South Korea

No certificate required

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

No certificate required

Vietnam

Ministry of Health (MOH) Cosmetic license


Covid-19 Test

Country

Certificate Requirements

Cambodia

Prohibited

Indonesia

- At-home self-test kits: Authorization from the FDA for the product

- In-person testing service (ART or PCR): Registration with the respective regional government database

Malaysia

- At-home self-test kits: Authorization from the FDA for the product

- In-person testing service (ART or PCR): Registration with the respective regional government database

Philippines

- At-home self-test kits: Authorization from the FDA for the product

- In-person testing service (ART or PCR): Registration with the respective regional government database

Singapore

- At-home self-test kits: Authorization from the FDA for the product

- In-person testing service (ART or PCR): Registration with the respective regional government database

South Korea

Prohibited

Taiwan

Prohibited

Thailand

- At-home self-test kits: Authorization from the FDA for the product

- In-person testing service (ART or PCR): Registration with the respective regional government database

Vietnam

- At-home self-test kits: Authorization from the FDA for the product

- In-person testing service (ART or PCR): Registration with the respective regional government database


Dietary Supplements or Supplementary Food

Country

Certificate Requirements

Cambodia

Ministry of Health (MOH) license

Indonesia

Badan Pengawas Obat dan Makanan (BPOM) license

Malaysia

No certificates required

Philippines

Food and Drug Administration (FDA) license

Singapore

Health Sciences Authority (HSA) license

South Korea

Food Safety Korea

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

Food and Drug Administration (FDA) license

Vietnam

FDA Dietary Supplement & Milk Advertising license


E-Commerce



Country

Certificate Requirements

Cambodia

No certificate required

Indonesia

No certificate required

Malaysia

No certificate required

Philippines

No certificate required

Singapore

No certificate required

South Korea

Fair Trade Commission (FTC) business license number

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

No certificate required

Vietnam

No certificate required


Fertilizers and Pesticides

Country

Certificate Requirements

Cambodia

General business license

Indonesia

- General business license - Registration number from the Ministry of Agriculture (MOA) for the relevant product

Malaysia

General business license

Philippines

- General business license

- Proof of registration with the Fertilizer and Pesticide Authority (FPA) of products

- Fertilizer and Pesticide Authority (FPA) license for the selling and marketing of products

Singapore

General business license

South Korea

Prohibited

Taiwan

Prohibited

Thailand

General business license

Vietnam

- General business license

- Certification of Advertisement Content issued by the competent state agency such as The Department of Agriculture and Rural Development


Games

Country

Certificate Requirements

Cambodia

No certificate required

Indonesia

No certificate required

Malaysia

No certificate required

Philippines

No certificate required

Singapore

No certificate required

South Korea

Game Rating and Administration Committee (GRAC)

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

No certificate required

Vietnam

Mimic Gambling: Prohibited


Genetic Testing

Country

Certificate Requirements

Cambodia

Ministry of Health (MOH) Registration

Indonesia

Ministry Of Health (MOH) Registration

Malaysia

- Device: Medical Device Authority registration

- Ad creative: Medical Device Advertising Regulations registration

Philippines

- Certificate of Medical Registration

- Food and Drug Administration (FDA) registration

Singapore

- Clinical testing: Health Sciences Authority (HSA) registration

- Non-clinical testing: Registration not required

South Korea

Prohibited

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

Registration with the Department of Health Service Support - Ministry Of Health

Vietnam

- Clinical testing: Registration not required

- Class C self-test kits and devices: Ministry of Health approval


Gynaecology and Andrology

Country

Certificate Requirements

Cambodia

- Pregnancy or ovulation test kits: Licensed or advertisement permit by the Ministry of Health (MOH)

- Menstrual or ovulation trackers or tracking apps: License or advertisement permit by the Ministry of Health (MOH)

- Oral contraceptives, emergency contraceptive pills, or morning-after pills: Licensed or advertisement permit by the Ministry of Health (MOH)

- Other gynecology, andrology products or services not previously mentioned: Prohibited

Indonesia

- Pregnancy or ovulation test kits: Distribution license from the Ministry of Trade and approval from the Ministry Of Health (MOH)

- Menstrual and ovulation trackers or tracking apps: Distribution license from the Ministry of Trade and approval from the Ministry Of Health (MOH)

- Oral contraceptives, emergency contraceptive pills, or morning-after pills: Indonesian National Agency of Drug and Food Control approval and distribution license

- Other gynecology, andrology products or services not previously mentioned: Prohibited

Malaysia

- Pregnancy or ovulation test kits: Medical Device Authority (MDA) approval

- Menstrual and ovulation trackers or tracking apps: License not required

- Oral contraceptives, emergency contraceptive pills, or morning-after pills: Prohibited

- Other gynecology, andrology products or services not previously mentioned: Prohibited

Philippines

- Pregnancy or ovulation test kits: Food and Drug Administration (FDA) registration and a license to operate (LTO)

- Menstrual and ovulation trackers or tracking apps: Food and Drug Administration (FDA) registration and a license to operate (LTO)

- Oral contraceptives, emergency contraceptive pills, or morning-after pills: Food and Drug Administration (FDA) registration and a license to operate (LTO)

- Other gynecology, andrology products or services not previously mentioned: Prohibited

Singapore

- Pregnancy or ovulation test kits: Approval from the Director of Medical Services (Ministry of Health) and the Health Sciences Authority (HSA)

- Menstrual and ovulation trackers or tracking apps: License not required

- Oral contraceptives, emergency contraceptive pills, or morning-after pills: Prohibited

- Other gynecology, andrology products or services not previously mentioned: Prohibited

South Korea

Prohibited

Taiwan

Prohibited

Thailand

- Pregnancy or ovulation test kits: Food and Drug Administration (FDA) license

- Menstrual and ovulation trackers or tracking apps: Food and Drug Administration (FDA) license.

- Oral contraceptives, emergency contraceptive pills, or morning-after pills: Prohibited

- Other gynecology, andrology products or services not previously mentioned: Prohibited

Vietnam

- Pregnancy or ovulation test kits: License not required

- Menstrual and ovulation trackers or tracking apps: License not required

- Oral contraceptives, emergency contraceptive pills, or morning-after pills: License not required

- Other gynecology, andrology products or services not previously mentioned: Prohibited


Hand Sanitizer

Country

Certificate Requirements

Cambodia

Subject to prior permit from the Ministry of Health (MOH)

Indonesia

Ministry of Health (MOH) Registration

Malaysia

Proof of product registration and Medicine Ads Board approval

Philippines

Food and Drug Administration (FDA) license

Singapore

- Health Sciences Authority (HSA) permit

- Permit number must be displayed

South Korea

Ministry of Food and Drug Safety of the Republic of Korea (MFDS) registration

Thailand

No certificate required

Taiwan

- FDA and Deliberation number

- General hygiene sanitizer: Allowed

Vietnam

- Manufacturer declaration of eligibility and registration for circulation (Certificate of Sale Registration)

Issued to the product owner (or rep office if the owner is foreign trade) or organization that applies for registration on its behalf


Internet Banking and Services

Country

Certificate Requirements

Cambodia

National Bank of Cambodia online license

Indonesia

OJK License or Bappebti certificate (investment app)

Malaysia

Financial Services Act (FSA) or Islamic Financial Services Act (IFSA) license or in the List of Securities Commission

Philippines

Securities and Exchange (SEC) or Bangko Sentral ng Pilipinas (BSP) certificate

Singapore

Capital Markets Services (CMS) license

South Korea

No certificate required

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

Bank of Thailand (BOT) license or Securities and Exchange (SEC) license

Vietnam

State Bank of Vietnam (SBV) license


Milk Powder or Baby Food

Country

Certificate Requirements

Cambodia

Prohibited for products targeting age 12 months or under

Indonesia

- Badan Pengawas Obat dan Makanan (BPOM) license

- Prohibited for products targeting age 12 months or under

Malaysia

Prohibited for products targeting age 36 months or under

Philippines

Prohibited for products targeting age 24 months or under

Singapore

Prohibited for products targeting age 6 months or under

South Korea

Prohibited for products targeting age 12 months or under

Taiwan

Prohibited for products targeting age 12 months or under

Contact your TikTok sales representative certificate requirements

Thailand

- Food and Drug Administration (FDA) license

- Prohibited for products targeting age 12 months or under

Vietnam

- FDA Dietary Supplement & Milk advertising license

- Prohibited for products targeting age 6 months or under


Medical Institutions

Country

Certificate Requirements

Cambodia

Ministry of Health (MOH) medical institution license

Indonesia

Ministry of Health (MOH) registration - Hospital Establishment license

Malaysia

Private Healthcare Facilities and Services Act (PHFSA) license

Philippines

Republic of the Phillippines, Department of Health license

Singapore

Private Hospitals and Medical Clinics Act (PHMCA) license

South Korea

No certificate required

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

Pre-approval from the Department of Health Service Support (DoHSS), Ministry of Public Health, Thailand

Vietnam

Ministry of Health (MOH) - Medical Institution license


Medical Devices

Country

Certificate Requirements

Cambodia

Ministry of Health (MOH) medical institution license

Indonesia

Ministry of Health (MOH) - Directorate General of Pharmaceuticals and Medical Devices license

Malaysia

Medical Device Authority (MDA) license

Philippines

Certificate of Medical Device Listing by the Center for Device Regulation, Radiation Health and Research (CDRRHR)

Singapore

Private Hospitals and Medical Clinics Act (PHMCA) license

South Korea

Ministry of Food and Drug Safety of the Republic of Korea (MFDS)

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

Food and Drug Administration (FDA) license

Vietnam

Ministry of Health (MOH) Medical Device license


Medical Mask

Country

Certificate Requirements

Cambodia

Ministry of Health (MOH) Registration

Indonesia

Ministry of Health (MOH) Registration

Malaysia

Medical device has to be registered + Ads to obtain the Authority's approval

Philippines

Food and Drug Administration (FDA) market authorization CMDR may only be obtained by licensed entities (LTO from FDA)

Singapore

No certificate required

South Korea

Ministry of Food and Drug Safety of the Republic of Korea (MFDS)

Taiwan

- Food and Drug Administration (FDA)

- Deliberation number in the ad creative

Thailand

Food and Drug Administration (FDA) license

Vietnam

- Register with the Department of Health

- Import permit or Certificate of Free Sale


Non-Governmental Organization (NGO) and Non-Profit Organization (NPO)

Country

Certificate Requirements

Cambodia

Contact your TikTok sales representative certificate requirements

Indonesia

Contact your TikTok sales representative certificate requirements

Malaysia

Contact your TikTok sales representative certificate requirements.

Philippines

Contact your TikTok sales representative certificate requirements

Singapore

Contact your TikTok sales representative certificate requirements

South Korea

N/A

Taiwan

N/A

Thailand

Contact your TikTok sales representative certificate requirements

Vietnam

Contact your TikTok sales representative certificate requirements


Over-the-Counter (OTC) Medicines

Country

Certificate Requirements

Cambodia

Ministry of Health (MOH) license

Indonesia

Badan Pengawas Obat dan Makanan (BPOM) license

Malaysia

Medicine Advertisements Board (MAB) license

Philippines

Food and Drug Administration (FDA) license

Singapore

No certificate required

South Korea

Drug Safety Country

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

Food and Drug Administration (FDA) license

Vietnam

Drug Administration of Vietnam (DAV) license


Recruitment Services

Country

Certificate Requirements

Cambodia

General business license

Indonesia

Business Identification Number (NIB)

Malaysia

Private Employment Agency (PEA) License issued by Ministry of Human Resources

Philippines

- Local Recruitment:

License issued by the Department of Labor and Employment (DOLE)

- Overseas Recruitment:

License issued by the Department of Migrant Workers (DMW)

Singapore

Employment Agency (EA) License issued by the Ministry of Manpower

Thailand

License issued under the Employment Arrangement and Jobseeker Protection Act (EJPA) by the Ministry of Labour

Vietnam

- Employment Services:

1) Enterprise Establishment License

2) Recruitment Service Operation License

- Guest Worker Services:

1) Enterprise Establishment License

2) Vietnamese Guest Worker Service Operation License

3) Approval Letters from Vietnamese authorities to provide guest worker services


Stock Trading Investments

Country

Certificate Requirements

Cambodia

Allowed without specific requirements

Indonesia

Otoritas Jasa Keuangan (OJK) license

Malaysia

Securities Commission Malaysia (SC)

Philippines

Securities and Exchange (SEC) license

Singapore

Monetary Authority of Singapore (MAS)

South Korea

- Korea Financial Investment Association (KOFIA)

- Financial Supervisory Service (FSS)

Taiwan

Contact your TikTok sales representative certificate requirements

Thailand

Securities and Exchange (SEC) license

Vietnam

State Securities Commission of Vietnam (SSC) - Securities trading license


Final Note: Ad Review Checklist

You have probably spent much of your time planning, creating, and finalizing your ad. Getting familiar with the dos and don'ts of TikTok's ad policies can help you avoid some pitfalls that may cause ad disapproval.


Before you submit your ad, don't forget to check the following:

  1. Ad Review Checklist

  2. Common Reason Ads Fail

We want to create a safe place for your brand and people to connect. Together we create the TikTok experience that inspires creativity and brings joy!