Our policies aim to prevent the promotion or advertisement of products that could either cause or imply violence or bodily harm. These policies are critical to maintaining a safe environment and a secure user experience on our platform.
Policy
We do not allow ad content and landing pages to display or promote the use of dangerous weapons, ammunitions, or explosives in real life. This includes, but is not limited to guns, explosives, bombs, or other objects that may cause harm to individuals.
The following are examples of what is not allowed:
Blades, knives, or any such sharp objects
Explosives, flammables, or combustibles, including bombs and bomb-making supplies, flamethrowers, fireworks, or any other similar substances or devices
Guns, gun parts, and ammunition including paintball guns and BB guns
Batons, nunchucks, taser guns, pepper spray, or any self-defense weaponry
In some cases, the following may be allowed:
Knives used as utility tools, knives unrestricted by regulations: pencil sharpeners, knife utility tools, culinary knives
Toys: water guns, toys that do not look like real weapons
Depictions of weapons in TV dramas, films, and cartoon scenes
Weapons within video games
Country requirements:
Europe (all countries)
Ad topic | Details |
Weapons, ammunitions, and explosives | The following must be targeted at an 18+ audience: Ads promoting knives used as utility tools, knives unrestricted by regulations: pencil sharpeners, knife utility tools, culinary knives |
Israel
Ad topic | Details |
Weapons, ammunitions, and explosives | The following must be targeted at an 18+ audience: Ads promoting knives used as utility tools, knives unrestricted by regulations: pencil sharpeners, knife utility tools, culinary knives |
Policy
We do not allow ad content and landing pages to display, promote, sell, solicit, or provide access to police or military gear and equipment.
The following are examples of what is not allowed:
Police or military uniforms, vests, handcuffs, batons, boots, or any such accessories, equipment, or supplies
Products designed with police or military elements that have been specifically authorized for police or military use
In some cases, the following may be allowed:
Products and devices designed for general use without special modification for police and military use, such as body cameras or body-worn videos
Policy
We do not allow ad content and landing pages to show, promote, or sell tobacco, nicotine, or related products.
The following are examples of what is not allowed:
Cigarettes, cigars, tobacco or nicotine, and related products, e-cigarettes, vape pens or vape oils and cartridges, or any other alternative to smoking or consumption of tobacco and nicotine.
Smoking paraphernalia, such as smoking pipes, rolling papers, filters, vaporizers,
nicotine pouches, or any other device, equipment, smoking simulants, or apparatus designed for smoking or consumption of tobacco and nicotine
Promoting site, venue, or facility for smoking or consumption of tobacco and nicotine, including cigar bars, hookah lounges, or any other setting for similar purposes
In some cases, the following may be allowed:
Anti-smoking campaigns
Non-pharmaceutical products or non-medical services that assist in quitting smoking or ending tobacco and nicotine use
Products that are designed or promoted without the use of tobacco or nicotine, such as lighters without mention of tobacco or smoking, may be allowed with age restrictions
Infused products with fragrances, such as perfumes, candles, room sprays, or body lotion
Policy
We do not allow ad content and landing pages to display, promote, sell, solicit, or provide access to illegal drugs, controlled drugs, prescription drug abuse, recreational drugs, drug paraphernalia, accessories, supplies, or their use.
The following are examples of what is not allowed:
Illegal drugs, controlled drugs, prescription drugs, and drugs for the purpose of recreation, homeopathy, enhancement, performance, and weight loss
Drug paraphernalia, accessories, or supplies
Unauthorized drugstores, pharmacies, or dispensaries
Depiction of drug use, drug abuse, or prescription drug abuse
Depiction of drug-related words, symbols, or images in visuals, audio, or any other form
In some cases, the following may be allowed if country requirements are met:
Canada
Ad topic | Details |
Prescription drugs | Prescription drugs must be approved by the regional regulating authority. Ad content and landing pages may not contain misleading or inaccurate claims and must be targeted at an 18+ audience. |
United States
Ad topic | Details |
Prescription drugs | Prescription drugs must be approved by the regional regulating authority. Ad content and landing pages may not contain misleading or inaccurate claims and must be targeted at an 18+ audience. |