Adult Content
Last updated, April 2024

Principle

At TikTok, we are committed to maintaining a safe and positive environment for all users. We aim to make our ad content comfortable for everyone. Therefore, it is each advertiser's responsibility to follow all advertising regulations, laws, and standards for adult sexual products, services, dating services, and entertainment.


Policy

It is your responsibility as an advertiser to follow all advertising regulations, laws, and standards for adult sexual products, services, dating services, and entertainment. In addition to following all industry rules, we have put additional policies in place for the safety of our users.We do not allow sexual services, sexual products, sexual activity, sexually explicit content, text, and audio, sexually suggestive content, nudity and body exposure, and dating and live chat.


Sexual services

We do not allow sexual services, such as:

  • Promotion, sale, solicitation, or facilitation of access to adult entertainment such as host or hostess clubs, strip clubs, sexual services such as escort services, prostitution, or erotic massages

  • Sexual chats, imagery, and pornography

  • Member exclusive content and streaming of adult content through a webcam, such as stripping, nude modeling, and masturbation (sexcamming)


Sexual products

We do not allow sexual products, such as:

  • Promotion, sale, solicitation, or facilitation of access to pornographic material, sex toys, and supplies such as lubricants, fetish, or sexual fantasy costumes

  • Promotion, sale, solicitation, or facilitation of access to the enhancement of sexual performance, pleasure, or bodily appearance, such as drugs, medications, tools, or devices such as penis enlargement or breast enhancement products or services


Sexual activity

We do not allow sexual activity, such as:

  • Depiction of any sexual activity such as:

    • Penetrative sex, non-penetrative sex, and oral sex

    • Physical sexual arousal, including sexual stimulation and physical responses to sexual arousal

    • Fetish and kink activity


Sexually explicit content, text, and audio

We do not allow sexually explicit content, text, and audio, such as:

  • Depiction of any sexual explicit content such as:

    • Grinding

    • Humping

    • Rubbing, squeezing, pinching, spanking, or slapping of clothed sensitive regions or sensitive body parts

    • Imitating sexual positions outside of sexual activity taking place

    • Mimicking sexual acts

  • Sexually explicit text, audio or term that directly describes or references specific sexual activity, body parts, or sexual products


Sexually suggestive content

We do not allow sexually suggestive content, such as:

  • Depiction of any sexual suggestive content such as:

    • Overtly sexual kissing

    • Sexually suggestive text or audio

    • Sexualized body positions

    • Emphasis on sensitive body part or sensitive region

    • Flirtatious movements

    • Wearing underwear, stripping, or undressing


Nudity and body exposure

We do not allow nudity and body exposure, such as:

  • Displaying nudity, making sexual references, or sexually portraying a person

  • Displaying excessive visible skin

  • Depiction of fully or partially exposed sensitive body parts, such as genitalia, buttocks, breasts


Dating and live chat

We do not allow dating and live chat, such as:

  • The promotion, selling, solicitation, or facilitation of access to dating apps or services that convey, imply, portray, or encourage transactional relationships, infidelity, or sexual encounters, including, but not limited to:

    • Infidelity

    • International brides or mail-order brides

    • Sexual encounters

    • Exchange in terms of income or compensation including goods or services

    • Dating focused on large age gaps, sugaring or sugar dating, or engaging in companionship, relationships, or dating in exchange for compensation or material benefit

    • Other transactional companionship

    • Aggregated landing pages featuring ads or promotions for other dating sites


Country-specific requirements


Argentina

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission.

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Australia

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Austria

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Bahrain

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Belarus

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older.

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Belgium

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure that other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Brazil

Ad topic

Details

Dating applications or services

Target users aged 18 years and older.

Work with a TikTok Sales Representative to:

-Obtain our explicit permission.

-Make sure that other requirements are met.

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo.

Live chat apps

Target users aged 18 years and older.

Work with a TikTok Sales Representative to:

-Obtain our explicit permission.

-Make sure that other requirements are met.

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive.


Chile

Ad topic

Details

Dating applications or services

Target users aged 18 years and older.

Work with a TikTok Sales Representative to:

-Obtain our explicit permission.

-Make sure other requirements are met.

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo.

Live chat apps

Target users aged 18 years and older.

Work with a TikTok Sales Representative to:

-Obtain our explicit permission.

-Make sure that other requirements are met.

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive.


Costa Rica

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Czech Republic

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

Content that is sexually suggestive


Denmark

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Dominican Republic

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Ecuador

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Egypt

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Finland

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


France

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Germany

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Greece

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Guatemala

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Hungary

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Indonesia

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo


Iraq

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Ireland

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Israel

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

You must actively work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Italy

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

You must actively work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Japan

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Not allowed on the ad content or landing pages:

-Sexual suggestions or expressions that could mislead users into thinking it's a dating service

-Unrealistic or misleading expressions that claim users can boost their profits or public recognition


Jordan

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Kazakhstan

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Kuwait

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Lebanon

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Malaysia

Ad topic

Requirements

Dating applications or services

Target users aged 18 years and older

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo


Mexico

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Morocco

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Netherlands

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


New Zealand

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Norway

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Oman

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Pakistan

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Not allowed


Panama

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Peru

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Philippines

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo


Poland

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Portugal

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Qatar

Ad topic

Details

Dating applications or services

Not allowed

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Romania

Ad topic

Requirements

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Russia

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Saudi Arabia

Ad topic

Details

Dating applications or services

Not allowed.

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Singapore

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo


South Africa

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


South Korea

Ad topic

Details

Dating applications or services

Target users aged 18 years and older


Spain

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Sweden

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Switzerland

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Taiwan

Ad topic

Details

Dating applications or services

Target users aged 18 years and older


Thailand

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo


Turkey

Ad topic

Details

Dating applications or services

Not allowed.

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Ukraine

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


United Arab Emirates

Ad topic

Details

Dating applications or services

Not allowed.

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


United Kingdom

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


United States

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Uruguay

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo

Live chat apps

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive


Vietnam

Ad topic

Details

Dating applications or services

Target users aged 18 years and older

Work with a TikTok Sales Representative to:

-Obtain our explicit permission

-Make sure other requirements are met

Not allowed on the ad content or landing pages:

-Content that is sexually suggestive in nature, such as focusing on bodies, sexual language, or innuendo


Content