Advertising on TikTok
TikTok accounts
Managing your Business Center
TikTok E-Commerce Partner Platforms
Developers
Create a campaign
Create an ad group
Creating ads in other TikTok tools
Consideration objectives
App promotion
Lead Generation
In-feed video
In-feed interactive
Non-feed placement
Interactive enhancements
Industry ad solutions
Ad auction optimization
Creative optimization
Creative partnerships
Smart+ Campaigns
App Measurement
Offline conversions
Web measurement
Insights and reporting
Shop Ads Measurement
Billing options
Billing management
Promotions, Ad Credits and Coupons
Troubleshooting billing and payment
Advertising Policies
- Advertising policies
Advertising policy resources
Privacy practices and policies
Billing management
Taxes
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- About tax deductions from your account balance
- How to add your Value Added Tax number
- Argentina: About Value Added Tax (VAT)
- Australia: About Goods and Services Tax (GST)
- Bahrain: About Value Added Tax (VAT)
- Brazil: About Value Added Tax (VAT)
- Brazil: About Tax ID verification
- Cambodia: About Value Added Tax (VAT)
- Canada: About Goods and Service Tax (GST), Harmonized Sales Tax (HST), and Quebec Sales Tax (QST)
- Chile: About Value Added Tax (VAT)
- Colombia: About Value Added Tax (VAT)
- Costa Rica: About Value Added Tax (VAT)
- Dominican Republic: About Value Added Tax (VAT)
- Ecuador: About Value Added Tax (VAT)
- Egypt: About Value Added Tax (VAT)
- EU and UK: About Value Added Tax (VAT)
- Guatemala: About Value Added Tax (VAT)
- Indonesia: About Value Added Tax (VAT) and Withholding Tax (WHT)
- India: About Goods and Services Tax (GST)
- Israel: About Taxes
- Japan: About Japan Consumption Tax (JCT)
- Korea: About Value Added Tax (VAT)
- Malaysia: About Digital Service Tax (DST)
- Mexico: About Value Added Tax (VAT)
- New Zealand: About Goods and Service Tax (GST)
- Norway: About Value Added Tax (VAT)
- Oman: About Valued Added Tax (VAT)
- Panama: About Value Added Tax (VAT)
- Peru: About Value Added Tax (VAT)
- Russia: About Value Added Tax (VAT)
- Saudi Arabia: About Value Added Tax (VAT)
- Singapore: About Goods and Services Tax (GST)
- South Africa: About Value Add Tax (VAT)
- Switzerland: About Value Added Tax (VAT)
- Thailand: About Value Added Tax (VAT)
- Turkey: About Value Added Tax (VAT)
- Ukraine: About Value Added Tax (VAT)
- United Arab Emirates: About Value Added Tax (VAT)
- Uruguay: About Value Added Tax (VAT)
- United States: About Sales Tax
- Vietnam: About Value Added Tax (VAT) and Corporate Income Tax (CIT)
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Invoices
Transactions
Billing information
- Payment and billing /
- Billing management /
- Taxes /
India: About Goods and Services Tax (GST)
Taxes may be applicable to your purchase of TikTok Ads depending on the market or region of your "billing address", unless otherwise agreed.
GST will be levied as per applicable tax rates to be paid extra on fees charged by TikTok. Currently, the GST rate is 18%.
Notes:
Advertisers shall provide their GST registration number to TikTok to be mentioned on the invoice. Where no GST registration number is provided, the Advertiser shall be considered an unregistered entity, and GST provisions, as applicable, will apply.
TikTok shall not be held liable for the non-availability of GST credit to advertisers.
A credit note/debit note, if any, will be issued as per the provisions of GST provisions
GST calculation example: If a good or service is sold at Rs. 1,000 and the GST rate is applicable at 18%, then the invoice amount will be Rs. 1,180 (1,000 + (.18*1,000)).
If the Advertiser opts for any income tax withholding on the fee payable to TikTok, the advertiser shall provide income tax withholding certificates within the time prescribed under the applicable laws.
Note: TikTok is unable to advise you on tax matters. Please contact your tax advisor or your local tax authorities for any tax questions that you may have in relation to your Ad purchase.