About Smart Text

Last updated: July 2024

Smart Text is a text generation tool that helps you quickly create relevant text captions for your ads based on your industry and products. It also includes a translation assistant to translate content into over 50 different languages.


Note: Smart Text is not available for advertisers in the United States or Canada.


How to use Smart Text

  1. Log in to TikTok Ads Manager.

  2. Create a new ad or navigate to an existing ad.

  3. At the ad level, under the Text and Link section, click Smart Text.

  4. Select an Industry and Ad Text Language, and enter a Keyword,

    1. Because Smart Text supports cross-lingual text generation, you can enter a Keyword using any major language, and Smart Text will generate the text according to the selected Language.

    2. For example, if you select Japanese as the Language and input the Keyword in English, Smart Text will generate ad texts in the Japanese language, based on your English keyword.

  5. Click Generate. This will create ten ad text options.

    1. To generate more options using the same inputs, click Generate.

    2. To generate new options using different inputs, edit the Industry, Language, or Keyword and click Generate.

  6. Choose your Generated Text, then click Confirm.

Now the Generated Texts will appear in your ad's text field.

Note: Any edits to an existing ad will trigger a new ad review.