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How to use the Multilingual tool in TikTok Ads Manager

Last updated: June 2025

The Multilingual tool within TikTok Ads Manager automatically translates an ad's audio and text captions into other languages, delivering ads to users in their corresponding language. Learn more about the Multilingual tool in TikTok Ads Manager.


How to use the Multilingual tool

  1. Log into TikTok Ads Manager.

  2. Create a new campaign.

  3. Select an ad objective that supports Smart+ campaign and select the Smart+ campaign type. Learn more about Smart+ campaigns and what ad objectives are supported.

  4. Add campaign details until you reach the Ads generation section.

  5. If the tool is available to you, you can find the Use TikTok Multilingual tool toggle under Ads generation.

    1. To see the dropdown list of supported languages, hover over the tooltip next to the Use TikTok Multilingual tool toggle and click the view demo link.

  6. Complete the remainder of your ad details and click Publish.

Note: No changes are allowed to be made during the campaign, including adding, deleting or changing parameters for the campaign, ad group, or ad creatives.

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