Advertising on TikTok
TikTok accounts
Managing your Business Center
TikTok E-Commerce Partner Platforms
Developers
Create a campaign
Create an ad group
Creating ads in other TikTok tools
Consideration objectives
App promotion
Lead Generation
In-feed video
In-feed interactive
Non-feed placement
Interactive enhancements
Industry ad solutions
Ad auction optimization
Creative optimization
Creative partnerships
Smart+ Campaigns
App Measurement
Offline conversions
Web measurement
Insights and reporting
Shop Ads Measurement
Billing options
Billing management
Promotions, Ad Credits and Coupons
Troubleshooting billing and payment
Advertising Policies
- Advertising policies
Advertising policy resources
Privacy practices and policies
Interactive enhancements
Interactive add-ons
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- About interactive add-ons
- Interactive Add-on: Download Card
- Interactive Add-on: Gesture
- Interactive Add-on: Pop-out Showcase
- Interactive Add-On: Super Like
- About Display Card
- Interactive Add-on: How to Create an Ad With a Countdown Sticker
- Interactive Add-on: How to Create an Ad With a Gift Code Sticker
- Interactive Add-on: How to Create an Ad With a Voting Sticker
- About Interactive Add-On: Story Selection
- How to set up Story Selection in TikTok Ads Manager
- How to create Display Card ads
- About the info card ad format
- How to remove Interactive Add-ons from your ads
- How to create an interactive Gesture
- How to set up Download Cards
- Specifications for TikTok Interactive add-on: Super Like
- Specifications for TikTok Interactive add-on: Pop-out Showcase
- Specifications for TikTok Interactive add-on: Display Card for Auction, Reach, and Frequency ads
- Specifications for TikTok Interactive add-on: Gesture
- Specifications for TikTok Interactive add-on: Gift Code Sticker
- Specifications for TikTok Interactive add-on: Countdown Sticker
- Specifications for TikTok Interactive add-on: Voting Sticker
- Specifications for TikTok Interactive add-on: Download Card
- About Story Selection ad specifications
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Branded Effect
Ad Variations
- Ad formats /
- Interactive enhancements /
- Interactive add-ons /
Specifications for TikTok Interactive add-on: Voting Sticker
The Voting Sticker Interactive add-on allows you to add a voting topic and two options to your video ad. This sticker increases engagement by having people vote based on the voting topic and helps collect relevant information.
Learn more about the Interactive add-on: Voting Sticker.
Before the vote:
After the vote:
Specifications for designing a Voting Sticker
Specifications for a Voting Sticker Interactive add-on:
Sticker Elements: Sticker title, option A text, and option B text.
Text Color: The Voting Sticker title font is white by default and can't be customized. The option A and B text font is available in red, light blue, and dark blue.
Character limit:
Voting Sticker title text: Up to 65 English characters, or 32 Chinese, Japanese, or Korean characters.
Voting Sticker Option A and B text: Up to 16 English characters, or 8 Chinese, Japanese, or Korean characters.
Note: Ensure that your Voting Sticker is within the safe zone.
Learn more about TikTok Advertising Policies – Ad Creatives & Landing Page.