Supported Events By BigCommerce

Last updated: October 2024

The TikTok Pixel for BigCommerce includes standard events to help you measure ad performance and optimize campaigns. Below is a list of events that are currently supported by the TikTok integration with BigCommerce and TikTok Pixel.

  • View Content: When a visitor views a specific page.

  • Add to Cart: When a visitor adds an item to the cart.

  • Initiate Checkout: When a visitor proceeds to checkout.

  • Purchase: When a visitor makes a purchase or a checkout flow is completed.

  • Search: When a visitor performs a search in your store.

  • Add payment info: When a visitor adds payment information during the checkout flow.

  • Complete Registration: When a visitor signs up for something, such as account registration.

  • Consult: When contact or a consultation occurs.

  • Submit Form: When a visitor submits a form.

  • Add to Wishlist: When a visitor adds an item to their wishlist.

  • Subscribe: When a visitor subscribes on your website including follows, content, or paid subscriptions.

  • View category: When a visitor lands on a product category page.