The TikTok Pixel for FutureShop includes standard events to help you measure ad performance and optimize campaigns. Below is a list of events that are currently supported by the TikTok integration with FutureShop and TikTok Pixel.
View Content: When a visitor views a specific page.
Add to Cart: When a visitor adds an item to the cart.
Start Checkout: When a visitor proceeds to checkout.
Complete Payment: When a visitor successfully completes a payment.
Search: When a visitor performs a search in your store.
Complete Registration: When a visitor signs up for something, such as account registration.
Add to Wishlist: When a visitor adds an item to their wishlist.