About the Blank Form template
Last updated, May 2024

The Blank Form template gives you the most flexibility to build from scratch.

Benefits of the Blank Form template:

  • Build your own form and add custom components based on your specific lead generation needs.

  • With the Blank Form template, you'll have access to all Instant Form features.

Blank Form components


Details & specs



Create an image or carousel banner

Recommended image size: 1080 pixels



Logo: recommended image size 1080 pixels

Display name: recommended character limit < 60


Promotional slogan (optional)



Purpose statement: a statement to specify the reason for the form and information you're collecting.

Custom Questions: add questions related to your business or the products you're promoting. Supported custom question types include Short Answer, Multiple Choice, Appointment Scheduling, Conditional Answer, Image Question.

- Allows Logic Settings when the form has more than two custom questions.

- Allows Qualifying Questions for the Multiple Choice question type.

Personal Information Questions: collect personal information from users such as email, name, demographics, or work related information.

Privacy Policy


Company name: character limit <50

Link to your company's privacy policy

Custom disclaimer (optional)

Custom Components


Product Details (carousel)

- Add product information in a carousel format.

- Headline: less than 30 characters

- Description (optional): less than 50 characters

- Carousel: max of 5 sets of images and texts

- Sub headline: less than 30 characters

- Description: max 3 bullet points

Testimonials (picture & text matrix)

- Add testimonials, reviews, and case studies to create social proof for users

- Choose between two formats (1 row with 2 columns or 1 row with 3 columns), with a maximum of 3 rows

- Headline: less than 30 characters

-Description (optional): less than 50 characters

-Title: less than 3 characters

-Description: less than 100 characters

Steps (bullets)

- Provide additional information in a list. Tell people how to sign up, get started, or list the benefits of using your product or service.

-Headline: less than 30 characters

-Bullet points: min 2 bullet points, maximum 5 bullet points

About us

- Tell users more about your company.

-Image (optional)

-Description text


- List Frequently asked questions:



-Limitation: Min 2 bullet points, maximum 5 bullet points

Final Page




Call-to-action buttons and URL links of your website or app downloading pages

Show hand cursor (optional)

To learn how to set up a Blank Form template, refer to Create an Instant Form.